Question 1: The practical significance of business district analysis Hello,
Business district analysis refers to the synthesis of the composition, characteristics and various factors that affect the changes in the size of the business district. research on sex. For shopping malls, business district analysis is of great significance. It helps enterprises to jointly select store locations and determine the appropriate location under the conditions that comply with the location principles; it helps enterprises to formulate market development goals and clarify which are the basic customer groups and potential customer groups of the shopping mall. Continuously expanding the scope of the business district will help enterprises compete effectively in the market and carry out targeted marketing based on understanding the source and type of customer flow within the business district.
The necessity of business district analysis. Business district analysis is the basis for reasonable location selection of department stores. When selecting store locations, shopping malls always strive to attract more target customers with a larger target market. This first requires the operator to clarify the scope of the business district, understand the distribution of the population in the business district, and relevant information about market and non-market factors. On this basis, evaluate the operating benefits, measure the use value of the store location, and determine the location according to the location. Based on the basic principles, select a suitable location to coordinate and integrate the business district, store location and operating conditions to create operating advantages.
Business strategy and business area analysis are the basic premise for department stores to formulate competitive business strategies
In the increasingly fierce market competition environment, price competition is only one aspect, and it is also very important. To gain an advantage in competition, department stores have widely adopted non-price competition methods, such as improving store image, designing and planning corporate image, improving after-sales service, etc. All these require operators to analyze the business district, grasp the source and type of customer flow, understand the different demand characteristics of customers, adopt competitive business strategies, invest in what customers like, and win customer trust, that is, gain competitive advantage.
Important conditions for market development Business district analysis is an important condition for department stores to formulate market development strategies. The formulation or adjustment of a department store's business policies and strategies must always be based on the current status of various environmental factors in the business district. and its development trends. Through business district analysis, it can help operators clarify which are the store's basic customer groups and which are potential customer groups. While maintaining the basic customer group, they strive to attract potential customer groups, formulate market development strategies, continuously extend business reach, and expand business district and increase market share. ¨Business district analysis is an important means for department stores to reduce capital occupation. A major feature of department store operations is that they occupy a lot of working capital and require fast capital turnover. The business scale of department stores is restricted by the scale of the business district, and the scale of the business district will change with changes in the business environment. When the business district shrinks, but the business scale of the department store remains the same, it may lead to the loss of part of the enterprise. The occupation of working capital affects the speed of capital turnover and reduces the profit rate of capital.
Consideration factors for business district analysis: population and characteristics, construction status, social factors, commercial development potential
Type of business district: commercial area, residential area, cultural, educational, office area, comprehensive area
I hope this helps, and I hope you will adopt it!
Question 2: Analyze the practical significance of business districts to commercial enterprises and ask for help from experts 1. The concept of business district. Business district refers to the geographical area where stores attract consumers, or it can be understood as the scope of influence of supermarket operations. It is determined by the purchasing behavior of consumers and the operating capabilities of supermarket stores. Business districts are generally regarded as The supermarket is the center and concentric circles spread out to all sides. The business district consists of three levels: core business district, secondary business district and marginal business district. The core business district is the area closest to the supermarket, accounting for 55-70% of the total number of supermarket customers; the secondary business district is the area close to the core business district, accounting for 15-25% of the total number of supermarket customers; the marginal business district is located in the secondary Outside the business district, the outermost area accounts for about 5% of the total number of supermarket customers. Supermarkets are located in different regions, business scales, product varieties, business formats, transportation means, etc., and there are also certain differences in the scope and form of business districts, as well as the density of customer distribution and demand characteristics in the business districts. The same supermarket is affected by different factors in different operating periods, and its business district is not static. The size of the business district varies from big to small, and the shape of the business district shows various irregular shapes. 2. The significance of research on business districts: Business districts have a very close relationship with supermarket business activities. Regardless of new or existing supermarkets, business purpose planning should not be ignored. Business district planning is the prerequisite for rational location selection for new supermarkets. When choosing a store location, supermarkets always hope to obtain a larger target market and attract more target customers. This first requires operators to clarify the scope of the business district, understand the distribution of the population in the business district, and relevant information on market and non-market factors. , on this basis, clarify the scale and shape of the business district, conduct business benefit assessment, measure the use value of the store location, and select the appropriate location, scale, and product direction according to the basic principles of design to make the business district, store location, and business conditions Coordinate and integrate to create operational advantages. In addition, business district planning can also help supermarkets formulate reasonable competition strategies and supermarket market development strategies, thereby speeding up capital turnover and improving supermarket operation efficiency.
The rapid development of Japanese supermarkets has something to do with the choice of location. For example, 7-11 Supermarket defines a business district as: centered on a positioned store, an area where more than 80% of the customers who come to the store live, and the traffic conditions are 10-10%. 20 minutes, about 5 minutes by car, 1-3 kilometers around, the minimum population in the ordinary supermarket business district is 30,000-50,000 people, and that of large supermarkets is 50,000-70,000 people. Based on this calculation principle, 7-Eleven supermarkets have gradually developed by opening new stores in the main streets of Tokyo. 3. The significance of business district strategy for the development of supermarket chains. There is a strong dependence between the operating conditions of supermarket chain stores and business districts. The chain store business district strategy is the overall planning and deployment of the business district based on the overall development of the chain. Business district strategy can enhance the attractiveness of chain stores, expand customer base, strengthen scale advantages, and promote the improvement of supermarket economic benefits. Specifically, the importance of the supermarket's business district strategy is reflected in the following three aspects: First, the business district strategy contributes to the construction of supermarket chain stores. Chain stores have a certain degree of similarity in operation and management, but also have certain differences. The space for store activities is planned according to different business environments, so that each branch can maintain the sameness as the main store and have its own business activities. Flexibility, the opening of chain stores can not only attract consumers, but also intensify competition in the same industry in the region. Business district strategy helps chain stores recognize this synergy and competitive effect, maximize strengths and avoid weaknesses, and give full play to their own advantages. Second, the business district strategy helps the choice of chain organization form. Generally speaking, the business district of a supermarket chain store should have the consistency between the head office, branches and branches and between consumers. However, due to the different external environment of each branch, the internal conditions are uneven, and the consumer activity space is very different, making the choice of chain store organizational form a difficult problem for chain development. The business district strategy chooses direct operation, franchise or franchise form according to the internal and external environmental conditions of each branch, so as to effectively solve this problem and maximize the customer base. Third, the business district strategy helps chain stores enhance their attractiveness. Supermarket chain operators must adapt to consumers, and the marketing behavior of enterprises must adapt to consumers' purchasing and consumption behaviors. The business district strategy requires enterprises to keep abreast of changes in consumer demand and adjust their business activities in a timely manner to better suit consumer needs, thereby enhancing the attractiveness of the enterprise. All in all, business district strategy is a basic task for the development of chain stores. For companies, how to expand the target market from a point to the Internet... >>
Question 3: Blood in the urine may be a sign of There is a problem with the filtration of your kidneys (there are lesions in the kidney capsule and glomerulus). It's best to go to the hospital for a checkup now.
Question 4: How to write a proposal report on enterprise cost control? How to write the basis for selecting the topic, the significance of the research, and the current research status of the selected topic? 1. The significance of cost control
1. Cost control is an important means of cost management
Cost management includes cost prediction, decision-making, planning, control, accounting and analysis. In these links, cost forecasting, decision-making and planning provide the basis for cost control. Cost control must not only ensure the realization of cost targets, but also penetrate into cost forecasting, decision-making and planning. Cost control in modern cost management focuses on the entire process of cost formation.
2. Cost control is the driving force for improving enterprise operation and management
The production and operation activities and management level of an enterprise have a direct impact on product cost levels. Implementing cost control requires the establishment of corresponding control standards and control systems, such as material consumption quotas and payment systems, working hours quotas, expense quotas, etc., which should be formulated and revised in a timely manner, and various management tasks should be strengthened to ensure effective cost control. .
3. Cost control is an important condition for establishing and improving the economic responsibility system within the factory
The internal economic responsibility system document is an important guarantee for the implementation of cost control. To implement cost control, we first need to decompose cost indicators into various departments and links of the enterprise. All departments and links are required to assume economic responsibility for economic indicators, so as to encourage employees to proactively consider saving consumption and reducing costs to ensure the completion of cost indicators, so that cost control can proceed smoothly and achieve effective results.
The current situation of cost management of enterprises in my country
Due to the continuous rise in the price of production materials, the production cost of enterprise assets has increased significantly, and the logistics management of many enterprises is out of control, and the waste of energy is serious, making Increased product cost losses. In addition, the company's production equipment and process technology are outdated and backward, the quality of raw materials is poor, and transportation management is poor. During the production process, a large number of defective and scrap products are produced, resulting in very large quality losses. In addition, cost accounting is unrealistic. On the one hand, the reason is that the accountants do not pay attention to it ideologically. On the other hand, artificial adjustments are made to achieve certain goals. The company appears to be making a profit but is actually losing money. Because the contract management responsibility system is not perfect enough, companies focus on profits rather than costs, and short-term behaviors are rampant; company leaders have limited terms of office, management is lax, and personnel quality is poor; financial and audit supervision is weak. Enterprise managers have weak knowledge of cost management. As a result, cost management is lax, budget constraints are weakened, and losses and waste are staggering.
The main problems of traditional cost management
The scope of cost management is too narrow
Due to the impact of the long-term planned economy, Chinese companies often only focus on production costs in cost management Management, but little consideration is given to the supply and sales links. This concept is far from meeting the requirements of the market economy. From the perspective of cost drivers, the cost of any product of an enterprise from the beginning of production to the profit is not just understood as the manufacturing cost, but the entire cost throughout the product life cycle. Therefore, cost management should also extend from material product costs to non-material product costs, such as human resource costs, property rights costs, environmental costs, etc.
The concept of cost management is backward
From the perspective of traditional cost management, saving has become the basic means to reduce costs. From the perspective of modern cost management, it is not difficult to find that cost reduction has conditions and limits. In some cases, the cost of cost control may lead to a decline in product quality and corporate efficiency. This kind of cost management is therefore a negative rather than a positive cost management. Therefore, enterprises should not only pay attention to the production cost of products, but also pay attention to the benefits of their products in the market. Today, with the rapid development of science and technology, it is impossible for enterprises to gain advantages simply by reducing costs. Enterprises should rely more on technological investment to generate greater benefits, that is, to relatively reduce costs, thereby improving cost-effectiveness. .
The foothold of modern cost management
Based on long-term strategic goals
The purpose of modern cost management is to obtain long-term and lasting competitive advantage in order to Enterprises can survive and develop in the long term based on long-term strategic goals. Traditional cost management is based on short-term cost management. For example, when an enterprise conducts labor cost management, according to "cost reduction", the enterprise should hire employees who are relatively older and have high technical proficiency in order to reduce labor costs. However, based on the standard of "cost advantage", companies should hire young and well-educated employees from the perspective of long-term interests to obtain longer-term cost advantages.
Based on the overall development strategy
Modern cost drivers should be at the level of corporate strategy. In order to make corporate products highly competitive in the market, cost management can no longer be limited to products. production (manufacturing) process, but should extend forward to the realization of the goal. With the development and changes of social economy and the continuous innovation of high-tech and management science, the scope of cost management... >>
Question 5: The necessity of business district analysis Business district analysis is The basic work of rational location selection for department stores. When selecting store locations, shopping malls always strive to attract more target customers with a larger target market. This first requires operators to clearly define the scope of the business district and understand the population within the business district. Distribution status and relevant information on market and non-market factors. On this basis, conduct an evaluation of operating benefits, measure the use value of the store location, and select a suitable location according to the basic principles of location to make the business district, store location, Coordinate and integrate operating conditions to create operating advantages.
Question 6: 1. The development of agricultural settlement production, what and what. The main factors for the formation and development of settlements:
① The terrain is flat, the soil is fertile, and the water source is sufficient, suitable for farming.
② Rich in natural resources (forest, fishery, minerals, etc.).
③ Convenient transportation (interchanges along transportation lines, coastal ports, etc.).
Most of the settlements are located in areas with superior natural conditions such as terrain and climate resources. At present, in some plain areas in the middle and lower reaches of rivers, industrial and agricultural production is relatively developed and settlements are relatively densely distributed; in high mountains and desert areas there are few or no settlements.
Question 7: How to conduct preliminary analysis of commercial district planning? 1. The scale is close to people
The scale of the commercial street should be based on the activities of pedestrians, not on the high-speed passing motor vehicles. The vertical range that shoppers pay attention to is mainly concentrated on the first floor of the building. It is almost "blind" to the scope above one level. The horizontal range of attention is generally between 10 meters and 20 meters. For commercial streets that are more than 20 meters wide, pedestrians are likely to only pay attention to the shops on one side of the street and will not "go" within a range exceeding 20 meters wide. Words move forward. This just shows that the focus of commercial street building exterior design should be on the third level of building exterior design.
2. Limitation of space
People’s activities and perception of space in a commercial street are three-dimensional. Therefore, designers should design the length, width and height of the street in a targeted manner. First of all, the length of the commercial street depends on the scale of the business and there is no fixed rule. However, according to the psychological feeling mode, outdoor architectural space can be divided into centripetal, cohesive, so-called "positive space" and "negative space" that is divergent, passable, and difficult to gather popularity. As a commercial street there are aggregation requirements. It needs a space where pedestrians can stop and experience the viewing environment while shopping. It must be a "positive space" shaped through architectural means. That is to say, some form of spatial markers and limitations are needed at both ends of the commercial street to mark the beginning and end of the commercial street. At the same time, it also serves the purpose of isolating the vehicle traffic space from the pedestrian shopping space.
For example, in the design of the commercial street of Zhujiang International City in Beijing, a Chinese and Western archway at one end of the entrance serves as a sign, which not only makes the entrance more eye-catching and attractive, but also acts as a barrier to separate urban traffic and pedestrians. space separated. At one end of the center of the community, a towering clock tower ends as a commercial street and marks the center of the community. The establishment of signs at both ends establishes the wide range of the commercial street. Shoppers can sense their position in this space at any time and predict the distance yet to be taken. This approach avoids the confusion and disorientation that shoppers often experience in large markets.
3. Diversity of Styles and Colors
The attractiveness of the naturally formed traditional commercial streets lies in the fact that they were built in different periods, and the pavements of different styles are put together to create extremely complex buildings. Diversification to achieve a unified prosperous effect. Newly designed commercial streets often become monotonous due to artificial uniformity. In order to pursue the artistic conception of traditional commercial streets, designers should consciously abandon the pursuit of simple unity of facade techniques, and even deliberately create a variety of styles of shops to achieve the best effect.
The combination of building units of different styles reminds people of a small town style. Even different units of the same design enhance appearance differentiation through changes in materials and colors. The charm of commercial streets lies in the emergence of complex and diverse facade forms. This is also the difference between commercial streets and large department stores.
4. Softening and refining of surface materials
The important difference between the appearance of commercial street buildings and other buildings is that stores need to renovate the store appearance according to the nature and characteristics of their own business. The exterior design of the building is just a basic platform. At the very least, stores need to install signboards, and some chain stores also need to change them to specific colors and styles. Signboards, advertisements, light boxes and other outdoor decorations often become the most eye-catching elements in a building's appearance. An out-of-control second exterior decoration may conflict with the original architectural design and even destroy the effect of the architectural space. Therefore, in the exterior design of a mature store, the possibility of modifying the exterior should be considered, and the location of the store name, signboard, advertisements and other accessories should be reserved.
5. Pay attention to non-architectural elements
The formation of outdoor space and atmosphere in commercial streets is mainly determined by the spatial form and facade form of the building, but also depends on the shape of other architectural elements. Application, such as functional facilities such as outdoor dining seats and pavilions, flower stands, fountains, sculptures, etc., lamps, signs, telephone booths and other equipment, lanterns, antiques, props and other decorations, flooring, tiles, railings and other surface materials. These elements are the interface between the commercial street and people. If you want to make this interface more "friendly", you need to deepen the design of commercial streets from the perspective of landscape and gardening.
Qianzhan.com’s (2014-2018 China Commercial Street Construction Industry Market Forecast and Investment Strategic Planning Analysis Report) mainly analyzes the external development environment of the commercial street construction industry; the main development models of the commercial street construction industry and Market investment opportunities; commercial street development planning and design and renovation and reuse of old buildings; domestic and foreign typical commercial street project planning analysis and development strategies; commercial street competitiveness evaluation system construction and *** promotion strategy; commercial street construction industry investment status in key cities and development strategies; at the same time, with the comprehensive and detailed first-hand continuous market data of the entire industry in the past five years, you can comprehensively and accurately grasp the market trends and development trends of the entire commercial street construction industry.
Hope it will be adopted...>>
Question 8: How to define business district? A business district refers to the radiation range where a store is centered on its location and extends along a certain direction and distance to attract customers. Simply put, it is the area where customers who come to the store live. Regardless of whether they are large shopping malls or small stores, their sales always have a certain geographical scope. This geographical scope is centered on the shopping mall and radiates to the locations where consumers who may come to the store to purchase live.
The business district consists of core business circle, secondary business circle and peripheral business circle. The core business circle is the place closest to the store and with the highest customer density, accounting for about 50%-70% of the store's customers. On the periphery of the core business circle, customers are more scattered and the market share is relatively reduced.
The necessary elements of a business district include consumer groups, effective operators, effective business management, reasonable development prospects and *** support, in addition to the image, function, architectural form and architecture of the business district. Cost etc. First, the consumer group. Second, effective operators. The two need to be organically combined. Third, effective business management. Fourth, business development prospects. Building a business district requires investors and operators from all aspects to settle in. The future image and concept of the business district are the main means of building a business district. Fifth, business image. A business district must have its own image and characteristics. Environment, packaging, and external publicity are all important aspects of establishing the image of a business district. Sixth, business district function. Business districts are divided into traditional business districts and theme and concept business districts according to their functions. Generally, the larger experience business district is 2-3 kilometers.
Question 9: What significance does greening have on improving the natural environment? 1 The role of landscaping in protecting the urban ecological environment
In cities, from the perspective of human survival, green plants can transform the urban ecosystem into a more sound direction. The most prominent impact of the landscaping ecosystem on the city is in improving the climate, purifying the atmosphere and reducing noise.
1.1 Landscaping can regulate urban climate
1.1.1 Regulate temperature
Green spaces have a great influence on the formation of urban microclimate. Because there are air underlying surfaces composed of buildings and paved surfaces in cities and dense heat sources, it has been measured that urban temperatures are often 2 to 5°C higher than in suburban areas covered with large amounts of vegetation, forming an "urban heat island" effect. Landscaping can regulate the temperature and provide warmth in winter and coolness in summer. Trees evaporate water through their leaves, which lowers their own temperature and increases the humidity of the nearby air. Therefore, the temperature in green spaces in summer is 3 to 5°C lower than that in non-green spaces, and the temperature in built-up areas can be about 10°C lower. Therefore, in places with good greening, people will feel the fresh air, which can provide people with a good environment to cool down, prevent heatstroke and cool down. In cold winter, in parks, courtyards and roads covered by trees, because trees reduce wind speed and weaken the intrusion of cold air, the temperature in the woods and on the side facing away from them can increase by 1 to 2°C.
1.1.2 Adjust humidity: Garden plants are the "regulators" of humidity. Plants transpire water through their leaves, releasing a large amount of water from the land into the air, significantly increasing the humidity in the air. According to research, the air humidity in the forest is about 30% higher than in the city. Due to the strong transpiration of trees, water vapor increases and the air is moist. Therefore, the humidity in green areas is 10% to 20% higher than in non-green areas, thus creating a cool and comfortable climate environment for people in production and life.
1.2 Landscaping can purify urban air
Large-scale urban landscaping can purify urban air, regulate urban climate, and greatly improve the quality of urban environment. With its huge leaf area and dense branches, it blocks, filters, and absorbs dust and floating dust in the air. It can also retain, disperse, and absorb various toxic gases in the atmosphere, thereby making the air purified. Purify.
According to the data obtained from the data, the green coverage rate of different areas in a certain area with a unit of 500m×500m is closely related to the concentration of pollutants in the atmosphere. Due to the dry climate, the park's dustfall is 54% higher than that of nearby commercial areas and 300% higher than that of general residential areas. This clearly shows that in dry climates, dust caused by strong winds will travel very far, and will quickly fall to the ground once it encounters trees and green areas. When the green coverage rate is 10%, 20%, and 40%, the total suspended particulate matter and sulfur dioxide concentrations in the atmosphere decrease by 15.7%, 20%, 31.4%, 40%, 62.9%, and 80% respectively. This clearly shows that the higher the green coverage, the greater the decrease in the concentration of pollutants in the atmosphere, and the changes are proportional to each other. According to data from 2005, the number of days with good ambient air in Ningbo has reached 336 days, accounting for 91.8% of the total for the whole year.
1.3 Landscaping can reduce urban noise
There are many factories and construction sites in modern cities. Noise is constantly generated due to vibration, friction and impact during the production process; at the same time , cars, trains, ships, etc. also roared and screamed. These noises not only affect people's normal lives, but also seriously endanger people's health, affecting people's central nervous system and mental reactions, causing symptoms such as lack of energy, excessive fatigue, accelerated pulse and breathing, and increased blood pressure. The large crowns and branches of green trees can absorb and isolate noise. According to data, on a street lined with tall buildings without trees, the noise intensity is more than five times greater than on a street lined with trees on both sides. If there is a forest belt of 5 to 7 meters between the houses along the street and the street, the noise from vehicles can be reduced. According to measurements, a 9m wide green belt with a reasonable structure can actually reduce noise by 11 to 13 decibels, while a 35m wide green belt can reduce noise by 25 to 29 decibels. It can be seen that landscaping is a "muffler" for noise, used to isolate noise sources, which can weaken and avoid noise interference in residential areas. According to 2005 data, environmental noise in urban areas of Ningbo was 52.8 decibels and traffic trunk noise was 68.3 decibels, both of which are within the standard. At the same time, landscaping can also reduce precipitation runoff, thereby reducing the pollution of rivers and lakes caused by runoff and conserving groundwater.
2 The significance of landscaping to economic development and urban construction
In recent years, with the country's vigorous efforts to build gardened cities, urban landscaping has become an emerging environmental industry.
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