morality
Take the evaluation of good and evil as the standard, and rely on the power of public opinion, traditional customs and people's inner beliefs to adjust the sum of the behavioral norms of people's relations. It runs through all aspects of social life, such as social morality, marriage and family morality, professional ethics and so on. By establishing certain standards of good and evil and codes of conduct, it restricts people's mutual relations and personal behaviors, regulates social relations, and plays a role in maintaining the normal order of social life together with the law. Sometimes it refers to moral quality or moral behavior.
Therefore, together, moral public opinion and morality come first, which shows that people first look at certain things from the moral level, take the evaluation of good and evil as the standard, and then rely on social public opinion, customs and people's inner beliefs to adjust people's mutual behavior norms and some personal behavior habits.