Poverty is also a kind of motivation, which can not only make a person or even a group of people fall, but also make a person forge ahead, thus driving more people out of poverty and towards prosperity. She not only changed her destiny, but also let more people see the wonderful business. The following is Xue Juxiang, an outstanding entrepreneur in Tianshui, "Entrepreneurship Achieves the Future" shared by J.L.. For more entrepreneurial cases, please pay attention to the new graduate entrepreneurship network.
She is a person with vision and wisdom. She can identify business opportunities in many industries and stand out. From starting a business from scratch to developing and expanding a business, she succeeded with hard work and sweat.
She is a business leader with conscience and love. She is willing to contribute her wealth selflessly to the society, donate money to help students and help the poor. She spread her feelings and love with practical actions.
She, an excellent party member, led her team to create wealth and devoted herself to the tide of economic construction. She believes that poverty is a force that can drive more people to become rich.
She was awarded by the All-China Women's Federation? Meritorious service? The pacesetter is the fifth pioneering leader of Gansu province and the representative of the fifth people's congress of Tianshui city? In the eyes of the villagers, she is the daughter of a sentient and righteous person.
Xue Juxiang described the glory and heroism of life.
Xue Juxiang, general manager of Gansu Shengyuan Juxiang Agricultural Development Co., Ltd. She is simple, kind, modest, helpful and enterprising. For more than 20 years, she has always insisted on combining personal ideals with social ideals, combining her career with the prosperity of ordinary people, and sprinkling a pure love on women and children in poor mountainous areas. Xue Juxiang persistently pursues his dreams and is infinitely attached to his hometown. In the course of her life, she has made extraordinary achievements in ordinary posts.
Persevere, aim at business opportunities and show your talents.
1965, Xue Juxiang was born in Liu Yao Village, Wang Yao Township, Qin 'an County. Like that poor era, Xue Juxiang spent his childhood in hardships. After graduating from high school, in order to change the plight of her hometown and her life as soon as possible, she chose to find her own way out and start a business early. At that time, she was less than 20 years old and provoked the burden of her family. She was determined to make a world of her own by hard work.
Qin' anshan valley is deep and barren. In the 1980s, most farmers managed their own acres of wasteland, and their lives were not rich. Xue Juxiang, who is not tall, kind and simple, boldly went out of the house and saw the status and development prospect of Gansu Chinese herbal medicines in the country by opening up the north and south markets, and started the business of trafficking Chinese herbal medicines. Since then, he has embarked on a difficult road to entrepreneurship without rest.
In the process of purchasing Chinese herbal medicines, she always insists on honest management, tries to raise the purchase price as much as possible, and makes the people get more benefits. At the same time, she is engaged in processing industry. Chinese herbal medicines include Radix Isatidis, Radix Codonopsis, Flos Lonicerae, Scutellariae Radix, Radix Glycyrrhizae, Radix Saposhnikoviae, Radix Angelicae Pubescentis, Radix Bupleuri, Herba Taraxaci, Cortex Acanthopanacis, Radix et Rhizoma Rhei, Herba Artemisiae Scopariae, Cortex Lycii, and Radix Rubiae as many as 120.
Because of Xue Juxiang's good reputation for many years, she now has quite stable market customers all over the country, and has signed long-term supply agreements with well-known pharmaceutical companies such as Harbin Sixth Pharmaceutical Factory, Lanzhou Foci Pharmaceutical Factory and Guangxi Yulin Pharmaceutical Factory. Established a good supply and marketing network with counties and towns in the province, absorbed a large number of booths for purchasing Chinese herbal medicines, established a good reputation from purchasing raw materials to selling finished products, expanded the market, and laid a solid foundation for further development in the future.
1992 Qin' an county party Committee and government mobilized farmers in the county to vigorously develop the fruit industry according to local conditions, and proposed that farmers should realize? One acre garden per household, per capita 100 peppers? The goal of struggle. New policy opportunities provide new business opportunities for Xue Juxiang. Xue Juxiang, who has been in the business for a long time and is ready to go, has confidence and courage to do a big job. Taking advantage of Qin 'an Zanthoxylum bungeanum resources, she founded Sheng Yuan Zanthoxylum bungeanum processing factory in March 2006 and started the deep processing of products. The processed pepper products are: Xingxin? Brand original pepper, pepper powder, pepper essential oil, hardcover pepper (pepper gift box) and so on.
With the continuous expansion of the market, with the strong support of the county party Committee and the county government, in March 2007, there was? China is the hometown of pepper? Sheng Yuan Juxiang Agricultural Development Co., Ltd. was established in Hechuan Industrial Park, Qin 'an County, which enjoys a good reputation. ..
? Shengxiang? The company covers an area of 20,000 square meters with a total investment of 36 million yuan, including fixed assets 1 1 10,000 yuan and working capital of 25 million yuan. It is a private enterprise integrating the cultivation, acquisition, storage, processing and sales of agricultural and sideline products such as pepper, Chinese herbal medicines, fruits and vegetables, potato seeds and potatoes. The production workshop is 3,870 square meters; The fruit selection room is 650 square meters; 600 square meters of goods shed; Drying yard 2800 square meters; Ordinary warehouse is 3860 square meters, underground warehouse is 500 square meters, and fruit and vegetable modified atmosphere warehouse is 3024 square meters; Comprehensive office building1445m2; Supporting building facilities are more than 65,438+0,000 square meters, with functional departments such as office, finance department, planning department, marketing department, purchasing department and production technology department, which are well organized and scientifically managed. There are three sales outlets in Qingshui County, Longxi County and Wang Yao Township in Qin 'an County, with managers 18, 68 regular employees and 200 employees in normal seasons.
Wind and water? Shengxiang? Xiangpiao Wan Li
Xue Juxiang has always insisted on surrounding? Agriculture, rural areas and farmers should be based on local conditions. With the development of Qin 'an Zanthoxylum bungeanum and Chinese herbal medicine series products as the leading factor and the market as the guiding factor, the core is to deeply develop Zanthoxylum bungeanum and Chinese herbal medicine industry and strive to enhance its added value. In recent years, Xue Juxiang has signed planting and purchasing agreements with local pepper farmers and drug farmers. The company provides production materials and technical services such as pesticides, fertilizers and seeds, and acquires agricultural and sideline products such as peppers and Chinese herbal medicines in a unified way, gradually forming? Company+farmer+base+market? Operation mode.
This year, she led the company team to establish standardized pepper bud production bases and Chinese herbal medicine planting bases in Wuying Township and Xingfeng Township of Qin 'an County through land transfer and lease, especially through the construction of pepper bud bases, which guided more local farmers to plant and pick pepper buds. Xue Juxiang told reporters: Pepper buds are tender buds picked from pepper trees. The development of sprouts makes pepper farmers not only rely on peppers to get rich, but also increase their income by picking pepper buds. In normal years, a pepper tree can bring farmers two incomes, which plays a positive role in increasing local farmers' production and income and agricultural industrialization in the county. ? The products developed with pepper bud as the main raw material mainly include pepper bud and pepper bud hot sauce. Pepper buds can also be used as accessories for dehydrated vegetables, foods and condiments, and new series of products are still under development. Pepper bud hot sauce is delicious and rich in hemp flavor, which is deeply loved by consumers and has a good market prospect.
Xue Juxiang insisted? Customer first, honesty first? Operating principles, adhering to? Pay attention to talents, be honest and trustworthy, and become stronger and bigger? Our business philosophy has been strongly supported and patronized by leaders of cities and counties in Gansu Province and many merchants all over the country. The processing industry has increased the export volume of agricultural products such as Zanthoxylum bungeanum and Chinese herbal medicines in Qin 'an, established a brand image, promoted the development of Zanthoxylum bungeanum and Chinese herbal medicines in Qin 'an, and solved the problems of farmers' difficulty in planting and selling.
In the eyes of partners and consumers, Sheng Xiang? Agricultural development co., ltd. has a good reputation. Among them? Xingxin? Brand Zanthoxylum bungeanum series products have a good reputation, mainly including Zanthoxylum bungeanum, Zanthoxylum bungeanum powder, Zanthoxylum bungeanum sprouts (hot sauce) and so on, reaching 16 varieties. Sales relations have been established in Beijing, Shanghai, Guangzhou, Sichuan, Chongqing, Xinjiang, Henan, Anhui, Guangxi and other provinces and cities, and the market sales share has increased year by year.
After years of hard work and sincere efforts, Gansu Shengyuan Juxiang Agricultural Development Co., Ltd. was awarded as the key leading enterprise of agricultural industrialization in Tianshui City in February 2009. In July, it was named as the practice base of entrepreneurial action for female college students in Tianshui City; In February, 65438, it was rated as the national advanced unit for popularizing science, benefiting farmers and revitalizing villages. On February 20 10, it won the title of leading poverty alleviation enterprise in Tianshui city; In April, it was rated as an advanced unit to help farmers increase their income in 2009; In June, it was rated as the third batch of bank credit integrity enterprises in Tianshui City; In July, it was named as the 2009 annual credit enterprise of Qin 'an County People's Government; In August, it was rated as a contract-abiding and trustworthy unit by Qin' an County Administration for Industry and Commerce; In June, 5438+00, this product won the gold medal in the 8th China International Agricultural Fair and the 1st Gansu Agricultural Fair. 12 was awarded as an advanced private enterprise in Gansu Province by Gansu Private Enterprise Association of Gansu Provincial Administration for Industry and Commerce in February. 20 1 1 year 1 1 month, the company was rated as the key leading enterprise of agricultural industrialization in Gansu province.
Dedicate to the people, noble style, and give back to society.
There is no gorgeous language, only 100% pay. Xue Juxiang always thought that business should have? Take it from the people, use it for the people, and repay the society? Conscience and social responsibility, you can't forget your hometown when you are rich.
Over the years, Xue Juxiang has actively participated in various social welfare activities by donating money to help students and help the poor, and has made a modest contribution to the society by donating more than 200,000 yuan. She said that in the future, she will continue to carry forward the spirit of struggle, blaze new trails, continue to struggle, and strive to create the greatest value in life.
What time? Connecting villages and households to enrich the people? In the propaganda stage of the implementation of the action, Xue Juxiang took the lead and actively pleaded. She said:? Is it really strengthened to carry out the action of connecting villages and households to enrich the people throughout the province? New measures to increase farmers' income and help the poor, improve people's livelihood and get rid of poverty. One person is not rich, but everyone is rich. I will share my worries and solve problems for the poor households I met in this operation, and I will definitely take active actions, okay? Connecting villages and households to enrich the people? Examples of action? .
She is an excellent party member awarded by the All-China Women's Federation? Meritorious service? Xue Juxiang, a pacesetter, is the fifth pioneering leader in Gansu Province, the representative of the fifth People's Congress in Tianshui City and the representative of women, and the representative of the 16th People's Congress in Qin 'an County, which embodies the people's representatives' good wishes to the people. She makes full use of local characteristic industrial resources, makes a refined and strong brand industry, solves practical problems in production and life for farmers, realizes a win-win situation of resource development and industry enriching the people, and effectively promotes the development of local economy.
Xue Juxiang's virtue of hard work and selfless dedication inspires the majority of female compatriots to struggle for their dreams and achievements. She said? All the achievements made today are forced by poverty! ? Yes, poverty is also a driving force. It can not only make a person or even a group of people fall, but also make a person forge ahead, thus driving more people out of poverty and towards prosperity. She not only changed her destiny, but also let more people see the wonderful business.
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