This phenomenon is too numerous to mention. The reason is that the aesthetic concept has changed. The plastic channel will have an in-depth discussion to analyze which important factors are helpful for beauty seekers to make decisions. Flowers are similar every year, but people are different every year. This ancient poem tells the true meaning of why women should pursue beauty, because people are always changing under the influence of the environment, and if they want to pursue eternal beauty, they must keep pace with the times and conform to the aesthetic standards and concepts of the times, which is beautiful. Comparing the influence of social aesthetic fashion on beauty seekers, the editor thinks that people with different social and economic status have different aesthetic standards and different pursuits of beauty in different times. For example, in the prosperous Tang Dynasty, women took obesity as the beauty, and this aesthetic still existed in some remote and backward areas, which was considered as a blessing. Obesity is called "fat" and face is called "lucky". On the contrary, in modern times, many women's ribs are delicious. If they gain a pound or two, they will be sad; if they lose a gram, they will be happy. Because of this aesthetic difference with the times and social colors, the same plastic surgery will produce different applicable standards for different groups of people. Some people are eager to do this kind of cosmetic project, while others stop. Judging from today's cosmetic phenomenon, social aesthetic fashion is an important factor to attract contemporary women's cosmetic surgery, but there are many reasons for this staged cosmetic surgery tide, as follows: the influence of stars, TV dramas and entertainment circles has changed the aesthetic concepts of stars, TV dramas and entertainment circles, which are the focus of fashion people's attention, especially for those who seek beauty from cosmetic surgery. Most of the cosmetic projects they choose will imitate the stars and require the cosmetic effect to meet the standards of their beloved stars. For example, Ada has recently become popular because of "throwing breasts" and relying on "career line", which has led many MMs to ask for breast enhancement surgery, and the bigger the better, in order to enhance their soft power. If they want to be promoted in the workplace, the image of officialdom will rise, and stars will want to be in the upper position. In addition, the role in The Queen of the Palace starring Sun Li is known as "Zhen Xuan Eye" because of its sharp eyes and shining lightning, which has set off a "Zhen Xuan Eye" cosmetic upsurge. Alienation of foreign aesthetics. Pay attention to the foreign aesthetic standards of Korea and America, but ignore the traditional beauty of harmony. According to statistics, 85% of beauty seekers are willing to be the five features of Koreans because they are exquisite and small. 90% of beauty seekers want to have the sexiness of European and American girls, because they are slender, full-chested, bumpy and curvy. China's traditional beauty of "three courts and five eyes" and overall harmony is basically ignored. Most beauty seekers are "rhinoplasty and breast augmentation", lacking the concept of overall beauty, and it is wrong to replace the whole with the part. Network communication should not be underestimated. Although the power of the network has only developed for decades, its influence is enormous, which not only changes our living habits, but also changes our aesthetic sensory standards. Because many events are heated through the internet, it has become a fashion and an aesthetic trend, attracting many beauty seekers to pursue this "fast food" fashion. For example, in 20 13 year of the snake, some plastic surgery institutions launched the "awl face" project, and combined with the appearance of the cartoon "Snake Essence" for hype. What's more, it incorporated the information of female stars such as Zhang Ziyi and Li Bingbing, which made many people mention "awl face" when they met at the end of 20 12 and the beginning of 20 13. This started ahead of schedule. Through the development of the Internet, the real "snake essence" beauty in Chengdu was dug up, which led to the prevalence of "awl face". To sum up, the formation of social aesthetic fashion standards is still related to the popular aesthetic concept at that time, and it is particularly vulnerable to celebrities and hot events. With the power of communication, it is difficult to accept or not to accept.