Low-cost airlines have a long history in Europe and America. The famous EasyJet, JetBlue, Jetstar in Asia and AirAsia are characterized by their cheapness. Generally speaking, according to the mileage, the fare is 10 mile/1 USD, but it can be discounted by 4-7%. For example, the highest price from Macau to Bangkok is 7000 miles.
Generally, these airlines do not set up business class, provide free meals and join the traditional IATA positioning system (such as AMADEUS in Europe and ETERM in China). ), mainly flying unpopular routes, not easily entering large airports, not providing refund service, not setting up agents, and selling directly through the website. The price structure is simple, and it is calculated separately according to each voyage.
Individuals understand low-cost airlines from the perspective of agents, and the main reasons for their profit are:
1. If you don't join the positioning system, such as AirAsia, Tiger Airways and Chunqiu, you can't position sales in the civil aviation positioning system, saving a lot of authorization fees and simplifying the price system. A website is enough.
2. Choosing a low-cost airport, such as choosing Macau instead of Hong Kong, and choosing a farther terminal rather than a closer one, is all from the perspective of cost saving.
3. Choosing a low-density time, especially early or late, can also reduce airport fees.
4. The fleet is mainly based on renting old models.
5. Reduce the crew.
On a website, summarize the profit methods in the Spring and Autumn Period;
The first is to save labor costs. For example, every time a plane lands, the flight attendants on board are always clean and hygienic.
The second is to control fixed costs. For example, each set of clothes for flight attendants of Spring Airlines is less than 1000 yuan, while each set of clothes customized by China Southern Airlines for 6,000 flight attendants is nearly 7,000 yuan; The office building of Spring Airlines is rented at the price of 600,000 yuan per year.
The third is to reduce service items. For example, passengers can only get a small bottle of free mineral water on the plane, and other food and drinks need to be purchased. This can save some expenses for passengers who want to save money, and passengers who are willing to spend can also increase the diversification of consumption, killing two birds with one stone.
The fourth is to reduce parking fees. General take-off and landing fees and airport service fees account for 10% of the airline's operating costs, while Spring Airlines reduces the parking fee by 5,000 yuan or 6,000 yuan each time by landing at a relatively idle second-class airport and stopping at a distant airport for half an hour.
The fifth is to save fuel. Under the premise of not affecting flight safety, Spring Airlines makes the plane fly higher to reduce drag, reduce fuel consumption in globrand.com and save fuel. Passengers should turn off the air conditioner as soon as they get out of the cabin. In summer, flight attendants are almost sweating when cleaning. Fuel costs account for 40% of airline operating costs, and Spring Airlines saves more than 30 million yuan on this project every year.
However, please note that the punctuality rate of low-cost airlines is still lower than that of big airlines (not counting China Eastern Airlines).
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