The Arc de Triomphe is a French luxury brand, which was founded by designer Céline Vipiana in Paris in 1945. Celine brand initially focused on the production and sales of high-end women's shoes. With the passage of time, Celine brand began to set foot in bags, ready-made clothes and other fields.

1950, Celine brand launched the first series with pictographic signs, and later the brand adopted logo designs such as elephants and two-wheeled carriages, which became one of the classic features of the brand.

From 65438 to 0967, Celine brand further expanded its field and launched its first ready-to-wear series to create fashionable and comfortable clothes for women. In this way, Celine has become a luxury brand that can provide high-quality women's shoes and clothing at the same time.

Celine's brand style is outstanding, independent and elegant, which is widely favored by female consumers. At the same time, Celine is also famous for her keen eye and exquisite craftsmanship in mastering the fashion frontier.

brand recognition

2065438+In September 2008, Celine released a brand-new Logo. The new Logo removes the accents in Céline's original spelling and becomes E. The font becomes more modern and the spaces in front of the letters are reduced, making the whole Logo look concise and compact.

According to the official explanation, the direct inspiration of the new Logo comes from the Logo used by the brand in the 1960s, while the font with modernist colors comes from the 1960s. The accent symbol "é" in the original Logo is removed, which makes the proportion of Logo simpler and more balanced.

CELINE's "C" LOGO and chain pattern have always been the classic patterns of Celine brand, which can be seen on leather surface patterns, metal buckles, and patterns and textures of scarves and ties, making people recognize the LOGO at a glance. Celine's "single-seat two-wheeled carriage" symbol is a symbol of Celine's exquisite quality as a harness, and it is often used as a metal decoration on leather goods and shoes.

Reference to the above content: Baidu Encyclopedia -Celine