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What is the incentive behind Manulife Clothing Company?
Wang Mingming is the personnel manager of Manulife Clothing Company. Recently, she has just completed all the MBA courses on a part-time basis and obtained an MBA degree from a famous university. During her MBA study, she paid great attention to the incentive theory in management, especially the theories of Maslow and herzberg. In her view, herzberg's theory of incentive factors and health care factors is very operational. So she thinks they can use it in the company immediately. According to reliable information from Wang Mingming, Manulife's salary and salary level are the best in the clothing industry. Therefore, she thinks that companies should focus on herzberg's incentive factors when motivating their subordinates.

After many talks, she persuaded the top management of the company. The company president authorized her to make a work plan and let her carry it out. In this case, Wang Mingming began to make various plans, emphasizing recognition, promotion, greater personal responsibility, achievements and making the work more challenging, and began to implement them in the organization. However, after several months of operation, she was puzzled and found that the result was far from her expectations.

The first is that the designer is indifferent to the plan. They think their job is a very challenging job in itself. The clothes they designed sell well in the market, which is the greatest affirmation of their work achievements, and the company also affirmed their work by issuing bonuses. In a word, they think all these new plans are a waste of time. A designer familiar with Wang Mingming even joked with her: "Obviously, you are too naive. Do you treat us as pupils? I think you have learned too much theory. " The feelings of tailors, sewing workers, ironing workers and packaging workers are varied. Some people were praised and well reflected in the implementation of the new scheme; But others think it's a trick of managers to make them work harder without any salary increase. Unfortunately, these people are in the majority. Even some radical workers began to shout for a joint strike to fight for their rights and interests.

Wang Mingming never thought that things would come to this. The top managers who once trusted and supported her began to doubt her plan and criticize her thoughtlessness.

According to the theory and skills you have learned about motivation, why do you think this plan has caused such a big controversy?