A clothing brand from Japan, the design is fashionable and avant-garde, suitable for girls. However, this brand has no place in the world. At the same time, the related processing of products is done by some small domestic manufacturers, and the quality of products is not very good. Blue Cross designers have changed three batches in five years, and there is no fixed designer, but the company has always fixed its own style route. General brands have some well-known designers and color consultants who choose the route and design style for a long time, but Blue Cross does not, and the company lacks innovation. Many products are neutralized according to the final design on the market, so the time for new products to go on the market is later than other brands.