At present, there are sports and leisure brand stores, fashion women's brand stores, men's brand stores and mixed brands in clothing stores.
They all look like clothing stores, but their business styles are different.
The following is my personal opinion!
If you want to attract people, you must first show your store's sense of trend and uniqueness, and highlight a sense of youth and fashion. In addition, two subwoofers are placed at the door, which will set off the youth and leisure atmosphere of the whole store when pop music plays. Most shops do not use traditional old-fashioned decoration methods, but generally use alternative decoration materials, such as iron pipes, chains, car belts, and even some shops put petrol cans inside. According to the brand I run, I can't blindly pursue the alternative!
Fashion women's brand stores pursue a feeling-fashion, and most of them use female colors, such as pink, light blue, orange and lavender. Shops must keep the light soft, so that people will have a very warm feeling at first sight. Because individuals have little contact with women's clothing, their opinions in this regard may be immature!
Men's wear brand store, this should show the atmosphere of the store, the whole store must have momentum, men are very simple about clothes, unlike women, but men care about face, so the store must show grades, and the upper-grade men's wear will be chosen by men!
Brand-name clothing stores have nothing to say. Personally, I think we should either have our own characteristics or have a strategy of small profits but quick turnover!
No matter what store you run, it is an important step for a clothing store to keep the goods in the store up-to-date and in good condition, exchange second-hand goods with manufacturers in time or dispose of them yourself without crowding!