Current location - Plastic Surgery and Aesthetics Network - Clothing company - 8000 yuan 1 down jacket live room only sold in 800 yuan. Does the "original price" of the live broadcast room have reference value?
8000 yuan 1 down jacket live room only sold in 800 yuan. Does the "original price" of the live broadcast room have reference value?
8000 yuan 1 down jacket live room only sold in 800 yuan. Seeing this scene, many netizens couldn't believe it, and even began to doubt whether this would happen to the things they bought. After all, not everyone has time to watch the live broadcast, or likes to watch it. The more I think about it, the more I feel miserable. So, does the original price of the live broadcast room have reference value?

In fact, the original price of the live broadcast room has no reference value. You know, no matter what kind of goods, they all need raw materials. The price of raw materials is not very expensive, but brand ingredients and artificial ingredients are added later, so the price will rise on the basis of raw materials. If there is no brand component, it is only a single labor cost. Nowadays, many clothes are actually made by machine or mass produced by hand. In this case, the higher the price, the higher the labor cost and the higher the production cost. It is impossible for a dress to reach 8000 yuan.

In addition, the price of clothes can actually be changed or increased at will. There are no specific figures. So from this perspective, the original price of the live broadcast room has no reference value. It can be said that this is just a routine in which the live broadcast room is full, because an ordinary down jacket is actually difficult to reach 8000 yuan. The current live broadcast routine likes to raise the original price a lot, and in the process of live broadcast, the price is very low. In the application of various routines, consumers will feel that they have bought a big bargain. So as to induce consumers to buy and place orders, and from the relevant data, it can be found that such a consumption routine is indeed successful, because the price of this down jacket sales alone has reached more than 200,000 yuan.

Content summary.

According to the above, we can know the original price of the live broadcast room, but it has no reference value. It's just a routine in the live room. If you really want to buy these clothes, you can also choose to go to the physical store first, or wait until after the season, which will be much cheaper.