Vivienne westwood is a leading figure in contemporary British clothing industry. She rose in the late 1960s. She opened an avant-garde clothing store and presented a scepter against the system, which attracted the attention of the world. Britain always gives people two extreme impressions: one is the royal image of Britain, which is one-sided; At the other end is a punk with lively body language, with colorful rebellious clothes and hairstyles. Westwood is an unorthodox extreme. She can grasp the spirit of the times and integrate rebellious elements into her works. Her design style has become a representative of Britain, just like the Beatles' music, miniskirts and street fashion. Affectionate affectation, casual appearance, bloody T-shirts and fake bloomers, not bound by tradition, and the attitude of absolute resistance to the end are all important dramas when vivienne westwood interprets his personal brand, which makes Avian westwood the ultimate representative of avant-garde, such as S& etc. M transformed and flavored clothes, T-shirts printed with spiritual slogans, and LOOK torn pirate clothes. VivienneWestwood also made a clear evaluation of rock punk in the 1970s and neo-romanticism in the 1980s.

Designer introduction:

Vivienne westwood, whose real name is Vivian Isabel Swire 194 1, was born in a British worker's family on April 8th. When she was young, she married Derek John Westwood and gave birth to a baby boy, but she couldn't stand the boring housewife life and decided to divorce.

197 1, I met McClaren, who is engaged in a band, and became interested in fashion, designing stage costumes for her boyfriend McClaren.

1972 cooperated with mclaren to open the first boutique named "Let it Rock".

1974 was renamed as "sex", and 1976 was renamed as "agitator". Most of the leather clothes sold in shops were bold and erotic, so they were deeply loved by heavy metal supporters at that time.

1989 was selected as one of the top six designers of the year by Women's Daily, a daily newspaper covering the clothing industry.

1990 and 199 1 year, she became the British designer of the year, and has since established VivienneWestwood's master position.

Classic works:

The most admirable thing about Vivian's design is that she draws materials from traditional historical costumes and transforms them into modern design techniques. She constantly deduces the characteristics of 17 and 18 century traditional costumes, and successfully brings street fashion into the fashion field with special methods. And she brought the charm of Scottish plaid to the extreme and pushed the charm of Britain to the highest point. Looking for creative elements from tradition will once again become a brand-new fashion product, just like outdated designs such as girdle, platform high heels and classic Scottish plaid, which is undoubtedly vivienne westwood's classic works.

Brand recognition:

The crown, planet and skull used by vivienne westwood, the godmother of punk, appear on brooches, bracelets and necklaces with higher colors, adding a lot of fashionable and handsome appearance in Leng Yan.

Style characteristics:

In the early 1980s, Vivian's design style began to break away from fierce social consciousness and political criticism, and began to pay attention to tailoring and material application. Pirate styles with romantic colors, such as wavy skirts, flounces, belt buckle pirate hats and boots, which came out in the early 1980s, immediately attracted attention when they jumped onto the international fashion stage. By the mid-1980s, Vivian began to explore classical and English traditions. In 1990s, Vivian's irregular tailoring, exaggerated and complicated structure, contrast and collocation of different materials and colors have become Vivian's unique style.