Current location - Plastic Surgery and Aesthetics Network - Clothing company - Limin clothing factory
Limin clothing factory
A century-old shop downtown

"The two things that a woman should collect most in her life are jade bracelets and cheongsam." Zhang Ailing's love for cheongsam can be seen. Wong Kar-wai's In the Mood for Love, with its slow pace, long lens and gloomy tone, is unbearable for many people.

In the film, Maggie Cheung, dressed in a cheongsam and rocking slowly, surprised the time. Compared with cheongsam, no other kind of clothing can reflect the gentleness and elegance of oriental women so vividly.

The alley next to the old Xinhua Bookstore on Jiefang Road in Hangzhou is Qingnian Road. People in Hangzhou don't know much about this place. Watching movies and visiting the West Lake are all around here.

The facade of No.20 Qingnian Road is the old shop of Limin Garment Factory. When it comes to benefiting the people, people in old Hangzhou are familiar with it, but few people know its predecessor-Zhenxing Lane.

In this antique China clothing store, we met Bao, the head of Zhenxing Xiang.

100 years, we have been insisting on making the best cheongsam.

Bao was a limin garment factory in the early 1990s. Before that, he has been engaged in the production technology of silk and clothing in silk factories and silk companies.

After he came to limin, he worshipped many teachers. When the garment factory was established in the 1970s, it included all the elites of China garment tailor industry in Hangzhou. Therefore, the production of clothing in China, especially cheongsam, has been passed down for decades and has a very deep foundation.

Embedding, embedding, rolling, fixing, winding, nailing, hooking and embroidery are all made by hand. It takes four or five hours to make a small button. It usually takes several months for a cheongsam to encounter complicated patterns.

Faced with such a gorgeous cheongsam, few women can resist the temptation. Bao Wenqi said: "There is no dress that can better reflect a woman's figure than cheongsam. Moreover, the person wearing cheongsam will change, the head will be raised, the chest will stand up, and wearing high heels will naturally make this person elegant. "

Bao believes that many well-proportioned women, wearing cheongsam, must be graceful. And some women with poor figure can also wear beautiful taste. "This requires a version, which is our absolute advantage. Woodblock is important, the tight place is tight, and the loose one can achieve the effect. "

A long-lost way of life is returning.

It seems that it has gone through a period from Limin Garment Factory to "Zhenxing Xiang". In this reincarnation, Bao devoted too much effort. At first, the factory mainly exported, and then the foreign trade market became more and more difficult.

To make matters worse, the factory has never had its own fixed workshop, moved several times and lost a large number of old workers.

At 14, Bao stopped all foreign trade business and specialized in high-end customization in the domestic market. He gritted his teeth all the way and gradually saw the dawn.

With the return of fashion trend in China, cheongsam began to re-enter people's lives. It also greatly promoted the high-end customized business of "Zhenxing Xiang".

Many people put on custom-made cheongsam and then' turn around' (lost in Hangzhou) and say, "Of all my clothes, this cheongsam is the most decent to wear."

Bao Wenqi was very happy: "That's enough".