My personal opinion is not to join, because the consumption level of famous brands in general towns and villages is relatively low, and the economic benefit of selling bulk cargo is ok, partly because bulk cargo is cheaper, and the price will rise if you choose to operate 36 1. According to the curve of price and demand ratio, generally speaking, the number of clothes sold will decrease by 0.0 1 3% for every price increase of1yuan. But you should also consider the surrounding environment of your shop and the comprehensive problems such as rent and salary. If your annual comprehensive expenditure will exceed 10% of the total commodity price, you can't join the company. If it is a county or city, it is recommended to open a shop in a place where schools and commercial streets are eye-catching and crowded. It is best to set up a pedestrian street in front of the store. There are risks. It is recommended to purchase goods according to market demand. Not all franchise stores are like this, which is a way for the company to bind merchants for a long time. The specific choice is still up to you.