Extended data:
First, the brand background:
In the late 1960s, with the rise of a new fashion empire, Ralph Lauren's name appeared frequently in various media. The creativity of this fashion designer greatly influenced American fashion at first, and then profoundly influenced the whole international fashion.
His design thought emphasizes the harmony between clothing and social environment and civilization of the times, not just the tightness of clothing. Therefore, he was rated as "a successful salesman of modern lifestyle".
POLO luggage and leather goods designed by Ralph Lauren are also influential in Europe, America, Asia and other corners of the world. They redefine people's understanding of luggage and erect the image of high-end luggage in people's minds.
Second, the origin:
Like Levi's jeans, the elegant classic Polo shirt created by Ralph Lauren is also a successful masterpiece in modern ready-to-wear fashion. Jeans carried out a clothing revolution below the human torso, while Polo shirts completed the other half of the revolution.
Today, it can be said that jeans and knitted shirts are the most commonly worn clothes by men and women all over the world. Polo means polo in English, and polo is an aristocratic sport. Participants usually wear knitted short-sleeved sportswear derived from net jerseys. This is the credit of Raul Lauren, who turned this sportswear into a popular dress.
Born in new york, this American designer admires and worships the romantic, elegant and leisurely lifestyle of British aristocrats, but he did not blindly choose and imitate the overly strict and exquisite clothes of British aristocrats in design.
Instead, it captures the high-quality life and extraordinary temperament embodied in Polo sportswear, and combines the free and open character of the American nation to create a polo brand knitted cotton shirt that combines traditional elegance with modern fashion.
From then on, all the tops of this style, no matter what brand, are called Polo shirts and have become eternal classics.
References:
Baidu encyclopedia polo