Xia Hua, chairman of Wen Yi Enterprise Group, member of all-china youth federation, director of china entrepreneur club, executive director of China Garment Association and director of Beijing Professional Wear Committee. A beautiful woman who specializes in sewing top-class clothes for men, a wise woman who puts all her energy into taking care of men's feelings. Xia Hua, born in Liaoning, graduated from China University of Political Science and Law. 199 1 Stay in school to teach after graduation. In a scientific research in the State Council, I realized that there was a gap in the field of men's wear in China, and decided to resign and engage in the clothing industry. She gradually explored the way of shopping mall management in the predicament, founded Beijing Wen Yi Clothing Co., Ltd. on 1994, and founded the men's clothing brand Wen Yi. In the autumn of the same year, after boldly using plaid fabrics and colorful tweed fabrics to create a "beautiful life" suit, it successfully won the first bucket of gold on the road to entrepreneurship, and also opened a grand curtain to lead the trend of fashionable men's wear.

Xia Hua's outstanding achievements have been endowed with numerous honors: in 2004, she was elected as the vice president of Beijing Garment and Textile Industry Association, in 2005, she was awarded the title of "China Woman of the Year", in 2006, she was named "the most influential entrepreneur", and as the only female entrepreneur in the clothing industry, she was reported by CCTV's "Son of the Orient" and won the title of "China Marketing Man of the Year" in 2008. 20 10 won the honor of "March 8th Red Flag Bearer".

With extraordinary entrepreneurial experience, unique and wise management and flexible market strategy, Xiahua leads the enterprise to develop steadily and rapidly, and the brand it manages also makes its popularity and reputation increase day by day with its precise positioning and unique marketing model. Determined to be a local top brand in the world, this wise woman led her team to make steady progress with perseverance and confidence on the road of starting a business.