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Play with the difference between a half heart and a heart.
The difference between a half-heart and a heart-shaped one lies in the symbolic meaning and the usage scene.

Half a heart represents relaxation and self-expression, which is the iconic image of Rei Kawakubo PLAY brand. This red semi-heart-shaped face is called "caring face" or "caring eye", which represents freedom, vitality and individuality. Half a heart is usually used to express a person's feelings, attitudes or personal style. It can appear on clothes, accessories, works of art and other items. And a heart is the classic logo of play, which is a complete red heart-shaped pattern. Hearts are usually used to express love, care and romantic feelings. It is a widely accepted symbol, which often appears in couples' clothes, couples' ornaments, Valentine's Day gifts and other occasions.