Seven wolves brand was founded in 1990, which is a pioneer brand in China men's wear industry. Plaid jacket was introduced in 2000, which became the king of jackets popular all over the country, and the market share of jackets in China was the first in 16.
In 2004, Seven Wolves Industrial Co., Ltd. was listed as the first clothing company in China. As one of BrandZ's most valuable China brands 100, Seven Wolves took the lead in systematically proposing the theory of clothing brand culture management that men have more than one side.
It has formed a modern enterprise management system with brand as the core and lifestyle industry as the leading factor. [3] At the same time, actively explore the profound traditional culture of China.
The Seven Wolves integrate western popular fashion elements into their own design concepts, and are committed to promoting the combination of China traditional culture and modern fashion creative industries.
Men have more than one side. The Seven Wolves show international quality and Chinese-Western compatible cultural style with character men's wear, inherit classics with fashion, and face the world with China.
On June 20th, 20 16, the Wolf Culture Show in spring and summer of 20 17 was staged at the prestigious monastery of San barnabas in Milan. This is the top event in this fashion field after 20 15 Seven Wolves boarded Milan Fashion Week as the first China menswear brand officially invited to walk Milan Fashion Week.
Extended data:
Seven wolves have established a fast, standardized and efficient ERP system and logistics system, and built an accurate and safe modern clothing enterprise management system based on digital technology. Starting from the overall situation of the company's value chain, improve the overall value of the value chain, shorten the response period to the market, enable customers to enjoy the company's services in the shortest time, and improve service efficiency.
As a leading clothing enterprise in the industry, Seven Wolves cooperated with IBM and ORACLE to improve enterprise management informationization in an all-round way, which greatly promoted the development of seven wolves' e-commerce. Continuously optimize the process, make the business process and management process in a controllable and smooth state, improve the overall response speed and efficiency, and improve customer satisfaction.