1, brand positioning: Seven Wolves men's wear is positioned in young fashion, paying more attention to the collocation of fashion elements and practical functional design, and it is a leading mid-range clothing brand in China.

2. Price: The price of seven wolves men's wear is relatively close to the people compared with high-end brands, but it has a certain premium compared with low-end brands, which can be considered as a medium-grade brand.

3. Brand awareness: Seven wolves men's wear has a first-class production base and excellent team for men's casual wear in China, with a high brand awareness, but there is still a gap with high-end brands.

4. Seven Wolves Group was founded in 1990, and now it has become a comprehensive company with clothing as its main business, equity investment and real estate tourism projects. In 2004, Seven Wolves Industrial Co., Ltd. was listed as the first clothing company in China.