1, popularity
Kappa is a world-famous sportswear brand, founded in 19 16. After more than 100 years of ups and downs, kappa already has mature clothing production technology and fashionable pattern design. In China, kappa's products are highly sought after by the new generation of young people, which is inseparable from its high popularity. In some countries in South America and Africa, kappa's products have even been designated as national team costumes. From this, it is obvious what grade kappa is.
2. Product characteristics
With the restructuring and transformation of the world's casual wear industry in recent years, the focus of kappa products, which have made their fortune in casual wear, is moving closer to sports. Therefore, the clothing products sold by kappa basically have the taste of "sports".
Kappa's clothing printing is mainly based on brand LOGO, which can be seen from the clothing styles it sells. Another feature of kappa products is the low price of daily clothes and the high price of sports clothes.