Recently, I often see bm trench coats when I visit TB, but I never understand the meaning of this word. Bf wind was particularly popular in the past few years. Basically, you can see young ladies wearing bf wind anytime and anywhere on the street, and the fashion often changes. Bf wind is no longer the mainstream this year, but bm wind is the mainstream this year. Today, let's learn about bm's brand style!
What brand is bm?
What brand of clothes is BM?
BM is the abbreviation of Brandy-Melaville, an Italian fast fashion brand, together with zara and H&; M These brands are all one form. However, Brandy-Melaville mainly sells all kinds of clothes worn by girls, focusing on simple design and highlighting girls' figure. With the rise of heat, there is a BM style, which is integrated into most California styles, focusing on the lively and enthusiastic image of girls, focusing on the sexy side of girls in simple design, and switching between sweet, cool and sexy.
Among BM styles, the most recognizable one is the short knit top with plaid skirt. A button design is added to an ordinary knitted coat, which looks more detailed and exquisite. But also can modify the figure, with the same color plaid skirt, giving people a playful and lively feeling. Secondly, cardigan knitted jacket with high-waisted loose jeans not only perfectly abides by the visual principle of tightening up and loosening down, but also achieves a high visual effect, which is simple but not simple.
BrandyMelville focuses on basic models, and there are few overly wordy designs, including halter tops, sweaters, T-shirts and short skirts necessary for every girl's wardrobe ... Every single item is written with the word "practical wear". And the price is civilian, and all items are basically within 300 yuan.
Besides cheap clothes and nice clothes, BM has always been a controversial brand. The controversy is that it only sells S code. Yes, no matter what item, BM has only one unified code, which stands for S code! This is a concept that BM has been adhering to for many years, and it is also the place where the brand is different from other fast fashion brands. Don't fatter girls have the right to buy beautiful clothes? BM once faced accusations from many media. However, BM only sells size S, which is not discrimination against fat girls. At first, the brand chose to make only one size of clothing because of production costs and other reasons.
BM is a brand specially designed for thin people. When you walk into any one of them, you will find that almost all the clothes are in size S, and the rest are in average size-people who are not thin enough can't wear them or they are ugly.