In order to guide consumption, stimulate holiday impulse consumption, achieve better sales performance and more influential social effects during the May Day period, and enhance the corporate image of XX Mall and the characteristics of doing business with culture, XX should hold various activities corresponding to festivals, carry out cultural marketing, organically combine the marketing process with cultural enjoyment, and let consumers enjoy diversified services and increase their desire for random consumption. In essence, it is different from other businesses that blindly make profits and discount to stimulate holiday consumption. In a real sense, we should enhance the image of XX from a social perspective, establish high-level cultural consumption to attract consumers, attract high-level consumer groups, and show the elegance of famous shops. It is planned to plan the following May Day theme series activities, namely "Colorful May Day, Happy Holidays, Unlimited Fun". The activity plan is as follows:
I. Theme of series activities:
1。 May shopping gift, happy holiday family trip.
2。 Heart tied with a Qian Qian knot, a hundred thousand love shows.
3。 Give back to members' May Day travel gifts.
4。 Spring fashion week
5。 Discount promotion activities
6。 Print the first issue of spring edition of boutique shopping guide in XX Mall.
Second, the activity time:
1。 Shopping gifts in May, happy holidays for the whole family: 20xx month1-May 5th.
2。 Heart tied with Qian Qian knot, 100,000 love shows: 20xx May1-May 5.
3。 May 1st Travel Gift Award Member: 20xx May1-May 7th.
4。 Spring Fashion Week: May 20xx1-May 5
5。 Promotion: May 20xx1-May 7.
Three. Scope of activities: XX Mall and Bayi Store, XX Shopping Plaza and Beiyuan Store.
Four. Series of activities:
(1) May gift shopping, happy holiday family outing.
Activity content:
In order to enhance the popularity of XX Mall and create good sales performance during the May Day Golden Week, a special activity of "Shopping in May as a gift and Happy Holidays as a family trip" was held, that is, shopping was given as a gift to May Day couples and their families in the form of a travel package.
Detailed implementation rules:
① On May1-May 5, you can get a May Day Tour Package for Two by signing up with the invoice and valid certificate when the accumulated consumption of regular-priced goods reached 3,000 yuan on that day. (No accumulated gifts)
(2) Anyone who consumes regular-priced goods over 4,000 yuan on the same day can get the May Day family travel standard package (limited to three people) by registering with the invoice and valid documents. (No accumulated gifts)
(3) The accumulated consumption of regular-priced goods on that day is over 5,000 yuan. If you register at the counter of the corresponding brand with the invoice and valid documents, you can get the May Day family tour package (limited to four people). (No accumulated gifts)
(4) If the accumulated consumption of regular-priced goods on that day is over 12000 yuan, you can get a package ticket for two luxury tourists by registering with the invoice and valid documents. (No accumulated gifts)
⑤ If the accumulated consumption of regular-priced goods on that day is over 20,000 yuan, you can get a package ticket for luxury Hong Kong and Macao for two by signing up with the invoice and valid documents. (No accumulated gifts)
Note: this activity is limited to clothing brands (membership cards are only points without discount), and manufacturers voluntarily participate. If you don't participate, the manufacturer needs to participate in discount promotion activities, and XX will not bear the cost. The customer's travel expenses are generated on the premise of spending 3000-20000 yuan on shopping, and the expenses borne by the manufacturer are only equivalent to the discount amount of 8. 50% off, compared with the usual holiday discount promotion activities, the cost is less and the promotion effect is remarkable. (Attached: a copy of the tourist price list)
(2) Qian Qian knot, 100,000 love shows.
Activity content:
Are all the love lines? During May Day, a special love activity was launched, with the slogan "Heart tied with Qian Qian knot, 100,000 love shows" as the loud slogan, grasping the open mind of modern young people who tend to reveal their true feelings, actively mobilizing the enthusiasm of couples in love to express themselves, and connecting the handkerchiefs of each couple's love vows, names, blessings and other contents. This colorful and exciting "love story" naturally became a beautiful landscape under the spring breeze.
Detailed implementation rules:
(1) During May Day, the activity of "Heart tied with Qian Qian knot, 100,000 love shows" was held in the square in front of the shopping mall.
Activity: Red soft rope is used to hang handkerchiefs. Each pair of male and female customers can get a handkerchief on the spot, and provide oily markers for customers to write love vows, real names (used to draw lucky customers), blessings and other contents. All the handkerchiefs agreed by customers are tied to the rope by themselves, and the last pair of customers connect them with handkerchiefs, and so on until they are full.
② Draw 1 lucky couple every day, and you can get 2 couples in travel package, a suburb of Shanghai during May Day. The website publishes the list of lucky customers every day, and receives complimentary tickets with valid certificates the next day.
Note: this activity needs the assistance of the management of the operation department. The initial budget for handkerchiefs is 5,000 yuan, 0. 5 yuan/block ×5000=2500 yuan; Red nylon rope: 50m×5 yuan /m=250 yuan; The value of the couple travel package is 200×5= 1000 yuan; X promotional activities, totaling 3750 yuan, shall be borne by the mall.
(3) Reward members with May Day travel gifts.
Scope of activities: XX Mall
To thank xx members for their support to XX over the years, as of May 7th, 20xx, the top three XX members with accumulated shopping points can register at the front desk with their XX membership cards and ID cards, and receive corresponding travel package rewards from May/KLOC-0 to May 7th, 20xx. (If it is overdue, the ranking will be published on the website and major newspapers after May Day. )
The first XX member can get a luxury tour package of Happy House (limited to three people) by registering with XX member's integral card and ID card.
The second XX member can get a luxury couple travel package by registering with XX member's point card and ID card. The third XX member can get a family tour package (limited to three people) in the suburbs of Shanghai by registering with XX member's integral card and ID card.
Note: The value of the luxury travel package of Happy House in this activity is 1000 yuan/person × 3 = 3,000 yuan; Value of luxury travel package for couples: 1000×2=20xx yuan; Shanghai Suburb Family Tour Package (limited to three persons): 100×3 = 300 yuan, totaling 5,300 yuan, and the activity expenses shall be borne by the shopping mall. (Attached: Tourism Price List)
(4) XX Spring Fashion Week
Activity time: May 20xx1-May 7.
Activity theme:
One or two brands of clothing are launched every day, and boutique static exhibitions and live fashion shows are held in the lobby on the first floor of the mall. Participating brands can set up their own image booths on the south side of the runway to introduce brand history and clothing styles and create a fashion week atmosphere.
During the activity, let the audience and consumers vote for my favorite brand clothes, and the audience will have the opportunity to participate in the lucky draw. Prizes are small prizes such as XX playing cards;
(5) May Day merchandise discount promotion
① limited time snapping up
Activity time: May 20xx1-May 7.
Activity content:
Buy some clothes and bedding at a price of 5-6 fold from time to time every day, and the time limit is one hour at a time. The brand will be contacted by the shopping mall and submitted to the planning department for unified arrangement before April 26th.
② May Day discount promotion
Activity time: May 20xx1-May 7.
Activity content:
Manufacturers who do not participate in the "shopping and gift giving in May, happy holiday family tour" activities should participate in holiday discount promotion activities, that is, 30% discount on clothing and bedding.
Note: 1. Discounted products will continue to earn points, and products with discount prices lower than member discounts will no longer enjoy member discounts;
2. All manufacturers should participate in discount activities, and those who do not participate in special commodities should be reported to the general manager for approval.
3.XX does not bear the cost.
(6) Print the first issue of the spring edition of the boutique shopping guide of XX Mall.
Print the first issue of shopping mall boutique shopping guide spring edition.
In order to welcome the arrival of the May Day tourist season, customers who have been visiting the provincial capital have introduced XX to enhance the popularity of the shopping mall, better establish the image of XX in the province, highlight the charm of new products and unique brands of XX shopping mall, and guide fashion consumption, and printed the first issue of the spring edition boutique shopping guide.
Theme activity planning 2 class meeting theme my class my home.
The purpose of the class meeting
1. Through the class meeting, students can feel the warmth and strength of the group.
2. Through the class meeting, make students love the group and the group is more lovely.
3. Through the class meeting, students can truly realize that they are a member of the "home", feel the happiness of living in the "home" and are determined to build a beautiful "home" together.
Activities to be prepared
1. Prizes, light music, posters and stickers;
2. Students are divided into groups, each group chooses a group leader, and the group leader prepares a pen and paper;
3. Branch representatives invite branch teachers to participate;
4. photography, photography.
The activity class is 132.
The activity time is 20xx, the fifth class on Monday, April 15.
Venue school dance room
The main holders are Yang Menglian, Luo, Song Chengru and Yao.
Activity process
1. The physical education committee members form a whole team, and the whole class is divided into four groups.
Second, the host opening: Yang Menglian, Luo
Good afternoon, class. Today, we came to the dance studio and held a class meeting with the theme of "132 my home". Everyone must be very excited! First of all, please allow me to introduce the guests who came to the scene. They are the headmaster, the headmaster, the secretary, Director Shi, the planner of this activity and our head teacher, Mr. Hu. Let's welcome them with warm applause. In this activity, we will take part in some interesting and meaningful activities together. I hope everyone can get involved, so you will gain more.
Introduce the group leader, group name, slogan and goal of each group.
Because there are many people and activities, everyone must observe discipline in the activities. In order to ensure the smooth progress of activities, everyone must abide by the contract of collective activities. Now, please ask our monitor xxx to lead us to take the oath.
3. Monitor Yang Menglian led everyone to take the oath: I swear that I will devote myself to this collective activity, observe discipline, think seriously, speak actively and actively participate in every activity organized. Mortgagor: xxx
Fourth, the host Luo elaborated the requirements for participating in the event:
(1) There is a group discussion session in the activity. When talking about group discussion, everyone will be taken to the designated position by each group leader to form a circle. The four group leaders discussed (name of class group cooperation), (name of class group cooperation), (name of class group cooperation) and (name of class group cooperation) respectively, and explained the location of each group activity group.
(2) Appraisal Except Malandong, every activity will be appraised. Every student in the winning group will get a red heart. After the activity, we will select the winning team and award prizes. If there is any violation in the activity, we will remove one of his red hearts.
Verb (abbreviation of verb) activity flow:
1, Malanhuakai (10 minutes)
Introduction: Let's play a game of Malan flowering. Please sit hand in hand. Let me show you first. You clap your hands and come with me. Malanhua, Malanhua, not afraid of wind and rain. The hard-working people are talking. Please blossom at once. Malanhua, how many flowers can you bloom? Say it with me (twice). Come to think of it, come together. If I say five flowers, five people must hold them together and a single classmate will perform the program. Is everyone clear? We'll officially start when we figure it out. 37 people, (2, 5, 6)
The whole class joined hands in a circle.
Student: "Malanhua, Malanhua, not afraid of wind and rain. The hard-working people are talking. Please blossom at once. How many Malania? " The host replied. Three solo performances, three people (doing movements, dancing, singing, etc. )
2. Find the same point (10 minutes) (light music)
(1) Divide into four groups, led by the team leader, and sit around in the designated position to find out the similarities of the students in the class and see which group finds the most? Use your head, and the team leader will write the similarities on paper. Five minutes, see which one has more in common? Please indicate how many * * * points are in the final evaluation (5 minutes). The host can give psychological hints that this activity has been done in the activities of Class Three, and some groups found more than 100 similarities in five minutes. * * * The same thing can be that we are all students in class 132, and we all have noses ... use our brains and be unconstrained;
The whole class forms a big circle, and each group sends representatives to share their masterpieces;
(3) The host summed up the activities and praised the group with the most. Everyone showed great enthusiasm and collective wisdom and found the advantages of so many students in our class. The class teacher gave a small red heart to the students in the winning group;
Let's praise the winning team together. You are really good, you are really good, you are really, really good.
In this round of competition, Yang Menglian won the most and found more than 32 similarities.
Theme Activity Planning Chapter III I. Activity Background
In recent years, with the extension of the Internet. The network has indeed made a lot of contributions to enriching people's lives and expanding people's horizons, but it is undeniable that the side effects of the network are also increasingly apparent. Especially some teenagers are addicted to the internet. It is difficult to achieve the expected effect by preaching alone in educating students. In order to help students understand the role of computers in life, guide students to correctly understand and use computers, further stimulate students' interest in learning computers and get rid of misunderstandings about computer games, we launched this class meeting.
Second, the purpose of the activity
1, strengthen students' correct use of the network and the correct spread of network civilization.
2. Look at network civilization from the perspective of quality education. Improve students' correct understanding of network civilization.
3. Let students know the advantages and disadvantages of the network.
Third, the activity time:
20xx March 7th
Four. Location:
Mingde building 3 jiao
Verb (short for verb) Target audience:
12 higher vocational pharmacy and 13 higher vocational drug management.
Preparation of intransitive verbs:
(1) Application materials for class activities with the theme of "network civilization"
(2) Collect materials and examples about network civilization and answer relevant questions.
(3) Need to buy some gifts as rewards for participants in interactive activities.
(4) the work distribution:
Moderator: Hong Tingting
Photo by: Hong
Person in charge of personnel signing: Hong Tingting
Producer of planning book: Chen Baiyang
Person in charge of health in the activity place: Hong Tingting
? 1? At 1 1:30 in the morning, the class committee arrived at the scene in advance to arrange activities, and determined whether all matters had been arranged, such as whether the venue was well arranged, whether the guests were present, and whether the classroom equipment (especially the microphone) could be used normally.
? 2? 165438+ At 0: 45 a.m., the students began to enter the venue and play music (in order to set a lighter tone for the meeting).
3? Confirm the number of people present at 12:00 in the morning, and call as soon as you don't arrive.
4 in the morning 12: 15, the number of people is here, and the activity begins.
Seven. Activity flow:
1. Students should sign their names in the signature area before entering the classroom.
2. Play a video about network civilization.
3. The host introduced the protagonist.
4. Talk about the benefits of network civilization and students' feelings.
5. Introduce how to treat network culture correctly when students use the network.
6. Introduce the importance of network civilization.
7, students introduce network civilization, in the form of a speech, to carry out interactive answering activities related to network civilization (question *** 12), and those who answer correctly will be given material rewards;
8. After the information was introduced, the host went on stage to talk about his feelings and invited the guest representatives to speak.
9. Concluding remarks and thanking the guests.
10, the counselor made a summary of the class meeting activities with the theme of "network civilization" and gave guidance.
Eight, matters needing attention:
1 to ensure that all personnel arrive;
2. Keep a good order in the activities, and don't make noise, eat, etc. ;
3, can not have personnel leave early.
4. Keep the classroom clean, and students are not allowed to litter;
5. After the theme class meeting, each class committee stays to sort out the mess.
Theme event planning Article 4 I. Theme of the event:
Confidence, responsibility and hope
Second, the activity background:
Youth is the hope of the nation and the most active, active and energetic part of society. Open the book of modern history, from "get rich quickly, get strong quickly!" From the cry of "studying for the rise of China" to the struggle, generations of young people take the rise and fall of the world as their responsibility, take saving the country and strengthening the country as their ideal, work tirelessly, and even shed their blood, closely linking their destiny with the honor and disgrace of the motherland, creating history and achieving themselves. Students are the hope of the nation and the pillar of the future country. They need a clear direction and feel that they have a long way to go. It is more necessary to burn passion, dedicate yourself, and write down regretless youth. We have enthusiasm, ideals and beliefs, and youth is our capital. We don't need to be mature, but we are no longer ignorant. Tolstoy divided the ideal of life into the ideal of life, the ideal of a stage, the ideal of a year, the ideal of a month, even the ideal of a day, an hour and a minute. The future of the motherland is our responsibility, and tomorrow will be dominated by us.
Third, the purpose of the activity:
Plan and carry out group day activities with the theme of "confidence, responsibility and hope" to talk about our responsibility and hope for the future. Guide members to talk about their hopes for the future, dare to take responsibility, dream passionately and go forward bravely.
Fourth, the activity time:
20xx165438+1October 24th
Verb (short for verb) Target audience:
Manage all the students in class 1008.
Location of intransitive verbs:
2 18 of Building A of the new campus
Seven. Activities:
Activity 1: Learn about the theme of this group day activity and the basic content of the film by watching PPT, and organize students to watch the film The Pursuit of Happyness.
Activity 2: Use the game of "drumming and passing the ball", let one classmate stand among the classmates, and pass a bottle among the rest of the classmates under the instruction of the classmates. The students in the middle stop, stop passing, and the students with bottles in their hands go to the middle of the circle. First of all, I want to share my childhood dreams and my current ideals with my classmates, what I want to achieve during my college years and how to achieve it; Then I will give you a performance. In this session, students talk about all kinds of dreams.
Eight. Activity overview:
After the meeting, the Communist Youth League Secretary made a summary.
Theme Activity Planning Article 5 1. Theme: Listen to your heart and express your gratitude.
Second, the purpose and significance of the activity
In the autumn of September, the air is filled with gratitude to teachers. "Respecting teachers and attaching importance to teaching" is an eternal virtue. Past, present and future, all teachers should be respected and blessed. On the occasion of the 30th Teacher's Day, create a festive atmosphere on campus, so that every student can understand and respect the teacher from his own perspective, express his respect for the teacher with practical actions, and experience the pleasant feeling of respecting the teacher. Call on all teachers to clarify their love and responsibility on the 30th Teacher's Day, and think about teachers' love and responsibility while feeling students' love.
Three. Activity time: 20xx September 6-September 12.
Four. Activities:
(1) Express gratitude
1, sound shows kindness:
Send blessings-On Teacher's Day, when students meet their teachers, they take the initiative to send deep blessings to the hard-working teachers: "Teacher, you have worked hard!" "Happy holidays, teacher!" "Teacher, we thank you!" ..... (1-6)
2. The card expresses the mind:
Every student in grades two, three, four, five and six is required to actively participate, give full play to his rich imagination and practical ability, and write words of blessing, missing and thanks on cardboard of different colors to fully express his understanding, care and respect for the teacher. The class teacher posted the greeting card on the class blessing wall. (Can be pasted on the wall above the classroom toolbox)
The design time of the heart card is from September 7th to September 10. Please draw 3 cards from each class of Grade 2, Grade 3, Grade 4, Grade 5 and Grade 6, and submit them to the Young Pioneers Office on the morning of September 10 for evaluation by the school art troupe. (After the appraisal, it will be returned to the class)
(2) move your heart.
1, send blessings by SMS:
Let's pick up the mobile phone in our hands, thank and bless together, and express our deep blessing to our beloved teacher. From September 7th to September 10, a short message blessing activity with the theme of "Blessing you, teacher" was launched, and each class from grade one to grade six was required to organize each student to write a letter to the teacher who wants to talk to him most (either the current teacher or the teacher who has taught before), and send it to the corresponding teacher's mobile phone by SMS.
2. Class meeting to express their feelings: hold a class meeting with the theme of gratitude.
(3) Teacher's Day celebration: September 10 teacher thanksgiving activities between classes.
Theme activity planning Article 6 Activity theme: Friendship planning book network between the Youth League Committee of the Student Union of the Institute of Physics and the Youth League Committee of the Foreign Languages Institute.
Purpose and significance of the activity: promote understanding between the two departments, establish friendship between the two departments, get to know more alumni, and facilitate future work.
Venue: Classroom of Teaching Building of Foreign Languages Institute (specific classroom to be determined)
Activity time:120xx on Sunday, October 9th, 10.
Event organizer: to be determined
Participants: all cadres and officers of the Youth League Committee of the Student Union of the Institute of Physics and the Student Union of the Foreign Languages Institute.
Activity content:
1. The members of the Youth League Committee of the two colleges introduce themselves and talk about their feelings and plans to come to Qinzhou College. At the same time, others can ask related questions.
2. Sing or dance together.
3, do some interactive games (games and game rules are attached).
4. Talk about the feelings and gains of the activity together.
5. Take photos as a souvenir.
Movable equipment: computer, stereo, microphone. .......
Activity budget: 300 yuan
The specific costs are as follows:
1, fruit: 100 yuan
2. Beverage: 100 Yuan
3. Snacks: 100 yuan
Precautions for activities:
1. Pay attention to safety during activities.
2. Take care of public property during the activity.
3. Keep the venue clean during the activity.
4. After the activity, tidy up and clean up the activity site.
Attachment: Rules of the game:
L, trust game
A group of people stood face to face in two rows. The distance between the two rows is just enough to reach forward and touch each other, with both hands reaching forward. Then another student rushed to the middle of the two rows from a certain distance. The two rows of people can only raise their hands to let him pass until the classmate touches his face, and the classmate can't slow down during the whole running. Often people will feel pressure to slow down or bow their heads when they run to two rows of classmates, so this game is to test everyone's trust in their teammates.
2. Games for the blind
Then, the referee divided the athletes into two groups. Each group chooses a team member to be blind, blindfolded, gives each person a prop as a sword, stands at both ends of the field and listens to the instructions of his teammates. The first person to stab another blind person is the winning blind person, and this one is the winner. During the competition, because the blind can't see, all actions will be completely obeyed by teammates. Commanders can't get close to the blind, so they can only discuss and give orders from a distance. Instructions are given by both parties in turn. Two blind people take turns to act, and the instructions should be clear and concise, such as how many degrees to turn in which direction, how many steps to advance, and in which direction the sword in their hands is stabbed. Then after speaking, the instructions must be given at one time before the blind can act. The blind can only stab the sword, but can't swing up and down. Another blind person can change his posture to avoid when he feels stabbed, but his feet can't leave that place. When the blind man carries out the instructions, no one can make a sound, especially the blind man himself. If he makes any noise, his position will be exposed and another blind man will win easily. In this game, the blind will have a relatively poor sense of direction after being blindfolded, and the degree of turning and the direction of walking will be relatively biased. Therefore, when receiving instructions, the blind should try to be calm and trust the instructions given by their teammates, instead of acting blindly by their own intuition. At the same time, it is more important to consider the details of his team's blind pace and make a strategy, because the closer you get to each other, if.
3. Happy Fax
Select five people to stand in a row facing the same direction. The host tells the participants at one end of the team an idiom about animals or a phrase that is easy to express in body language. Then the participants express it to the participants standing behind through their own body language (the time limit is 1.5 seconds), and so on, until the last participant in the team, he must judge this idiom or phrase through the body language of others. This game can be played by several groups.
4. The fact is just the opposite
The host said a word, and the game participants said it again, such as "Happy New Year". Players should say "Happy New Year" immediately, and those who say it wrong or stop will be eliminated. Start with three words, four words in the second round, five words in the third round, and so on.
5, riddles and brain teasers (the host must prepare riddles in advance).
6. Animals crouch in Dalian
Each team selects three players and randomly selects animal headdresses. After the music started, the host randomly called an animal "so-and-so squat, so-and-so squat, so-and-so squat", and the wrong one was sent off. In the end, which team has the most people left is the winner.