Personalized service is an activity aimed at meeting customers' personalized needs, which requires that everything should be differentiated from customers' requirements. Especially experiential clothing sales, experience all the moments of contact with enterprises and customers. Personalized service meets the requirements of experience economy, making customers feel that the whole store is dedicated to serving him. As a feature of the store, it can be distinguished from competitors and leave a deep impression on customers. By subdividing the target customer groups, we can conduct public relations with the target consumer groups and cultivate their loyalty to the store. The general method is to use membership cards and VIP cards, send them the latest product information regularly, carry out cultural activities and distribute souvenirs, define different consumption situations according to various standards, and select potential areas for mining.

Adopt it