Wang Qinghua. According to the query of official website, Yunnan Mountain Spring, the trademark of Yunnan Mountain Spring was designed by Wang Qinghua, a master of arts and crafts in Yunnan Province and a professor at the Academy of Fine Arts of Yunnan University. The design of trademarks mainly includes two parts: one part is the geographical elements of Yunnan, such as Kunlun Mountain, Dianchi Lake and Old Town of Lijiang. The other part is the cultural elements of Yunnan, such as Yunnan national costumes and Yunnan bamboo weaving. The design of the whole trademark is inspired by the natural and cultural characteristics of Yunnan, aiming to show the brand characteristics and regional culture of Yunnan Mountain Spring.