1, product awareness: George is a private clothing brand owned by British retailer Asda. Because of its low price and extensive sales network, George brand enjoys a high reputation in the British market. It ranks second in the UK market share, second only to the cheap brand Primark, which shows the popularity and influence of George brand in the eyes of consumers.

2. Product quality: George brand is positioned as a mid-range brand, but the product quality is still outstanding at this price. George brand pays attention to product design, fabric selection and production technology to ensure the comfort, durability and aesthetics of products. The price is relatively low, but George brand still strives to provide good product quality to meet the needs and expectations of consumers.