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How is the clothing industry this year?
For China clothing industry, 20 19 is a year full of challenges and tests. Facing the complicated and changeable international situation and the reform pressure of domestic structural adjustment, China's garment industry has maintained a stable development as a whole under the background of many risks and uncertainties in its development environment.

According to the data of the National Bureau of Statistics, in 20 17, the garment output of garment enterprises above designated size nationwide was 28.78 billion pieces, down 8.5% year-on-year; From 2065438 to 2008, enterprises above designated size in the clothing industry completed 22.27 billion pieces of clothing, a year-on-year decrease of 22.6%. 2019-1-June, the clothing output of Shanghai garment enterprises 104. 1 100 million pieces, down 1. 1% year-on-year.

2014-2019 h1Statistics and growth of garment production of garment enterprises above designated size in China.

From the classification of clothing output, the output of knitted clothing is obviously better than that of woven clothing, with 5.539 billion pieces of knitted clothing, up1.02% year-on-year; There were 4.865 billion woven garments, down 3.38% year-on-year, of which the output of down jackets, suits and shirts decreased by 0.40%, 3.57% and 6.0 1% respectively.

2015-2019 h1Statistics and growth of garment production of garment enterprises above designated size in China.

Demand: The growth rate of per capita clothing consumption expenditure declined.

In the first half of 20 19, the per capita disposable income and China's per capita consumption expenditure basically kept pace with economic growth, and the growth rate of per capita clothing consumption expenditure dropped significantly, far below the growth rate related to personal development and enjoyment, and the proportion of clothing consumption expenditure in per capita consumption expenditure also declined.

Statistics from the National Bureau of Statistics show that in the first half of 20 19, the per capita clothing consumption expenditure of the national residents was 73 1 yuan, up 3.0% year-on-year, and the growth rate dropped by 3.3 percentage points compared with the same period of last year. The proportion of clothing consumption expenditure to per capita consumption expenditure was 7. 1%, down by 0.32 percentage points year-on-year. In the same period, the per capita expenditure on housing, education, culture and entertainment, medical care and other goods and services increased by 10.8%, 10.9%, 9.5% and 9.8% respectively, and the growth rate was higher than that of clothing consumption.

2014-2019 h1Statistics on the growth of per capita clothing consumption expenditure and its proportion in per capita consumption expenditure.

Domestic sales: Clothing sales are declining year by year.

According to the sales data, in 20 18, the clothing industry in China was faced with severe and complicated domestic and international situations and stricter environmental protection measures, and the sales volume of the industry declined with the decrease of clothing output of enterprises above designated size. Statistics from the National Bureau of Statistics show that in 20 16, the cumulative clothing sales of enterprises above designated size reached 30.69 billion pieces, and in 20 17, it dropped to 28.33 billion pieces. 20 19 in the first half of the year, the clothing sales of enterprises above designated size in China clothing industry was 1027 million pieces.

2016-2019 h1statistics and growth of garment sales of enterprises above designated size in China garment industry.

According to the data of the National Bureau of Statistics, the retail sales of clothing products of units above designated size increased year by year in 201-2017, but the growth rate slowed down year by year. In 20 17 years, the national retail sales of clothing products 103654 billion yuan, up1.4% year-on-year; In 20 18, the national retail sales of clothing products was 987.04 billion yuan, down 4.8% year-on-year, and the retail sales of clothing products showed negative growth for the first time. By the first half of 20 19, the national retail sales of clothing products reached 474.97 billion yuan.

2014-2019 h1Statistics and growth of retail sales of clothing products in units above designated size in China

? (Note: the growth rate of retail sales in 20 16 is 6.6%)

Exports: The volume and price of the clothing export market have all fallen.

Since 20 19, due to the lack of demand power in the international market, trade protectionism has intensified, and the global market competition has become increasingly fierce, the traditional advantages of China's garment industry have weakened, new competitive advantages have not yet been established, and the export pressure has increased significantly. According to customs statistics, from June 2065438 to June 2009, the total export volume and price of China's clothing and clothing accessories decreased, and the export amount was 66.574 billion US dollars, down 4.7% year-on-year. Clothing exports141320,000 pieces, down 1.0% year-on-year.

20 15-20 19 statistics and growth of China's clothing and clothing accessories export amount.

Online sales: the scale of online retail is increasing year by year.

With the improvement of online channels of clothing retail enterprises and the rapid development of e-commerce platforms such as Tmall and JD.COM, the effective development of online clothing retail market in China has been promoted. In 20 1 1 year, the online retail sales of clothing in China was about193.4 billion yuan, and it increased to 444.7 billion yuan in 20 17 years, with an average annual growth rate of 14.9%, far exceeding the growth rate of retail sales of clothing. It is estimated that the online retail sales of clothing in China will reach 5 18 in 20 18.

2065 438+04-2065 438+08 China clothing online retail sales statistics and growth.

Benefit: The operating benefit of the industry has declined.

Affected by the domestic macroeconomic environment and industrial restructuring, the production and sales of enterprises above designated size in China's garment industry declined slightly, but from the perspective of production and sales rate, the industry operated well. According to the data of National Bureau of Statistics, the production and sales rate of China garment industry was 97.6% in 20 16; 20 17 years to 98.4%; It reached 98.7% in 20 18, and remained at 98.7% in the first half of 20 19, indicating that the inventory rate of China's garment industry has gradually decreased and the operation quality has improved in the process of eliminating inefficient production capacity and structural adjustment.

2016-2019 h1Changes in the production and sales rate of enterprises above designated size in China garment industry

Since 20 19, under the condition of continuous optimization of China's clothing industry adjustment, although the industry benefits have declined, the operation quality is basically stable. From 20 19- 1-6 months, the growth rate of efficiency indicators in the clothing industry showed an obvious slowdown trend, with a slight increase in operating income and a negative growth in total profit. Statistics from the National Bureau of Statistics show that from 2065438 to June, 2009, there were 13636 enterprises above designated size, with a cumulative operating income of 76 1583 million yuan, a year-on-year increase of 2. 15%, and a total profit of 38.

20 15-20 19 statistics of operating income and total profit of enterprises above designated size in China garment industry in the first five months.

Cost: The comprehensive cost of enterprises remains high.

Due to the continuous growth of labor, financing, taxes, raw materials, energy and other costs, the comprehensive operating costs of enterprises continue to increase. According to the data of the National Bureau of Statistics, from 2065438 to June 2009, the cumulative cost of garment enterprises above designated size increased by 2.04% year-on-year, only slightly lower than the increase of operating income by 0. 1 1 percentage point. Judging from the change of the proportion of costs and expenses in the main business income, the average level of industries above designated size in China is declining year by year, while the proportion of clothing industry is on the rise. The rapid rise of costs and expenses further squeezes the profit space of clothing enterprises.