1, knowledge
If you don't have relevant knowledge, it's like "a clever woman can't cook without rice", but as a shopping guide of a clothing store, I think you should master these knowledge: complete product knowledge, competitive knowledge, knowledge of manufacturers and enterprises, basic knowledge of clothing, basic knowledge of decoration and so on.
2, mentality
More than 85% of a person's activities are determined by his own mentality, so mentality determines everything. No matter where this sentence is used, it is not an exaggeration, so if you want to be an excellent shopping guide, you must have a good attitude. Only by establishing a correct and positive attitude towards doing things and being a man can we succeed. Mentality mainly includes: honest, upright and fair trading, the attitude of attaching importance to, caring for and taking care of every customer, the attitude of pursuing Excellence, personal self-esteem and so on.
3. Skills
The trick is to make the finishing point. A shopping guide should not only have professional knowledge, but also have a correct attitude. Without good sales skills, it is possible to release the cooked ducks at the critical moment of "one foot at the door". The skills mentioned here are mainly embodied in: being able to speak, that is, "can you get to the point"; Will listen, that is, "understand the voice of customers and grasp the needs of customers"; Can see, that is, "observe customer needs from details and accurately grasp trading opportunities"; What can be done is "being good at handling customer objections and cleverly urging customers to buy"; Can think, that is, "think about what customers think and worry about what customers are in a hurry."
Step 4 get used to it
Habit forms character, and character determines fate. This shows that a person's habits have a great influence on his success. As a shopping guide, we should develop good working and living habits. Mainly reflected in: do your own job, summarize regularly, and maintain good service habits.