Hello, Yu, it belongs to the first-line brand. 1996 won the gold medal in the 9th Spark Cup Invention Competition. Won the Shanghai Excellent Invention Ten-year Achievement Exhibition/Shanghai Patent Technology and Products Expo. 1997 won the award certificate of 1997 Shanghai New Invention and New Product Exhibition. 1998 won the design award certificate of 13 Fashion Expo. 1999 won the gold medal of the 5th Shanghai Science and Technology Expo, and was selected as the designated product of the first Arctic scientific research in China, and the honorary medal of the New Century Quality Yangtze River Tour and China Quality Miles Tour. In 2000, it was rated as 1999 famous brand products in Shanghai, and 1999 was among the top 20 shopping malls in Shanghai. Passed the certification of environmental label products in China. Selected as the designated brand of 17 Antarctic scientific research. 200 1 year was recognized as a brand-name product in 2000. Yu trademark was recognized as a famous trademark in Shanghai and was rated as one of the top 100 famous brand products in Shanghai. In 2002, it passed the environmental label product certification again and became the only enterprise in the thermal underwear industry that passed the certification twice in a row. In 2004, it was awarded the honorary title of "3. 15 National Double Guarantee of Quality and Service-Integrity Unit for Safeguarding the Legal Rights and Interests of Consumers" and "China Famous Trademark". In 2005, the national sales volume reached more than 2 million sets, and it won many awards, such as the top ten brands of thermal underwear in China in 2005, the top 100 enterprises in China clothing industry in 2005, and the most influential brand in 2005. In 2006, Yu Head Office held a large-scale public welfare activity with filial piety as the main body for the first time in China.

1 July, 9961day, Shanghai Industrial Co., Ltd., founded by Shanghainese, was formally established. After the underwear materials such as metal cotton, space cotton, down, wool, etc., a composite thermal underwear with "moisture conductive and thermal composite wool" as the main raw material was created. Yu brand is listed as one of the leading brands of thermal underwear in China by some brand consulting organizations. In 2003, the company was completely reorganized, with Zhou Shuyu as the chairman, leading a group of young returned students, masters and bachelors to form decision-making management and employees. After reorganization, it took the lead in launching skin care underwear in the same industry. After several years of exploration and innovation, skin care underwear gradually entered people's field of vision, which also indicates the beginning of the third transformation of Xinzhaolin from thermal underwear to skin care underwear.

Hengyuanxiang belongs to the middle and high-end grade. With a long history and strong brand strength, it has been ranked among the top ten brands in the home textile industry for many years. Its products not only occupy a leading position in product characteristics or product quality, but also meet the multi-level consumer demand.