Dior Dior perfume is like a magic mirror, from which modern women can find the miracle they can create. In the perfume kingdom, Dior Dior is closest to women, close to their dreams, secrets and endless spirit. At the beginning of the 20th century, a new generation of young women appeared. Enthusiasm, not naive at all, indomitable spirit.

They yearn for all dreams and all realities. They want to have the pure power of temptation, not control, and magical charm, not pretence. They are ambitious and Leng Yan is as beautiful as a flower, but they are optimistic and positive. Dior created a totally attractive perfume for them: PurePoison, a wonderful flower of ice and fire.