Evisu is a Japanese clothing brand. Evisu was founded in Osaka, Japan on 199 1 by Hidehiko Yamagen, who has the reputation of "King of Japanese Cattle".

EVISU is unique with its high-quality handmade jeans and humorous and bold design style. Combined with the long-term strict requirements for quality, original design constitutes the core value of the brand. On a global scale, EVISU has been supported and sought after by collectors and fashion lovers all over the world, and has become a treasure in the trend world.

EVISU's design inspiration

EVISU's classic "seagull" pattern is inspired by the free flight of seagulls in the sky. The seagull pattern drawn by strokes is isomorphic with Buddha's head, family emblem and other elements, forming the core brand logo of EVISU. EVISU, the brand name, comes from Japanese mythology. EBISU Ebisu (Ebisu nickname "Rong" of Ebisu) usually walks around with a fishing rod and fish in his hand. Ebisu belongs to one of the seven folk gods, symbolizing bumper harvest and wealth.