This word was first popular abroad and is a label on social networking sites. Many website users will expose their daily clothes on the website. Other users like it, they will like it, and then pay attention to bloggers.
Later, the fashion of daily clothes was introduced to China. Now people can often see others displaying their daily clothes on the media platform, which is a very popular way for young people.
OOTD brand introduction:
OOTD refers not to a specific clothing brand, but to "clothes of the day". Nowadays, many fashion players are using a particularly popular social platform hashtag. They usually shoot today's wear-and-wear meeting with the ootd tag posted on the platform hashtag.
They will take pictures of what they are wearing that day, and then add the label of ootd, which is also a very fashionable dress term. This will also make it easier for other fashion collocation players to see your beautiful photos and increase exposure. At the same time, we can communicate and learn more fashionable collocation trends together.