1. Generally, if you want to join Adi, you must first find a dealer, because only it can deliver goods to you, and Adidas headquarters basically does not open this right. Adidas has a general agent in every province and city, and the specialty stores in this area are supplied with his consent. If you go directly to Adidas Shanghai headquarters, they will ignore you. As long as you find the local general agent first and negotiate with it, all problems will be solved. Please visit Adidas official website for specific protection and benefits.

2. Funding: both the initial fee and the deposit are required, and the total cost is not less than 200,000 yuan.

3, purchase information: look at the economic ability, generally not less than 60,000, you can consult the local you find, first determine which area you open a store in.

Because China's Adidas manages South China and North China in two regions, and its headquarters is in Shanghai.

Joining method:

Regional agency and regional authorization

For example:

Because of the convenience of management, companies usually hand over the agency rights of one or several regions to powerful companies for management. If you want to open a shop in these places, you must join a regional agency ... instead of the head office.

Basically, this is the only way to join Adidas now, because all regions in the country have their own regional agents except a few cities and head offices in the northwest.

Summarize the basic conditions for joining in the following regions [calculated by city storefront /80 square meters]

Franchising fee (generally not more than 10W depending on the region, to be repaid in installments)

The basic operating capital is 60W (store decoration and store placement are pre-purchased).

Store fees (depending on region)

Contract deposit (5W)

If you open a new store, you need to pay the training fee for the clerk (depending on the company)