Preparation of business plan:
Part I: Overview.
The overview part should clearly explain the company's current situation and historical evolution, business and development goals, what products and services are, what competitive advantages the company's products and services have, and the quality and development of the enterprise management team.
Part II: Products and Services
Accurately describe the products or services that the company will launch, focusing on the use and benefits, patents, copyrights, government approvals, etc. of the products or services.
Part III: Market
Explain the current and future market situation in detail, provide sufficient market research data and relevant assumptions, describe the changing trend and growth potential of the market, and explain each target market and its customers.
Part IV: Competition
Analyze existing and future competitors, their strengths and weaknesses, as well as the company's strengths and ways to beat competitors. If you enter an existing competitive market, it is necessary to analyze how competitors will react to the company's entry. If you enter a new market, it is necessary to predict how other competitors will follow suit.
Part V: Marketing
Make specific marketing plans for each target market segment, how to contact customers, strive for customers to use the company's products and maintain market share.
Part VI: Management Team
Describe the background materials of management team members in detail, including their experience, ability and expertise. In particular, the candidates for general manager, technical supervisor, marketing supervisor and financial supervisor are explained.
Part VII: Cost Description
Clearly and specifically explain the form of investment. Such as the amount and use of funds needed, the idea of future financing, the equity distribution after venture capital participates in investment and the plan of participating in company management.
Part VIII: Financial Forecast
Existing company financial statements, financial forecast statements for five years after investment (operating income and expense cash flow statements for the first two years are predicted by monthly reports), investment demand and how to use these funds, and annual budget. To make financial forecasts, we should have a certain forecasting basis and avoid complete imagination.
Part IX: Risk factors
Give a positive description of the risk factors that the company may face in the future development, and put forward countermeasures. Such as: the inexperience of management team, the uncertainty of market development, the possibility of unsuccessful technology development, the uncertainty of batch production in laboratory stage, and the impact of key personnel's resignation on enterprises.