The "Creative Market" sponsored by Hubei University KAB Venture Club Yangluo Branch was warmly opened in the aisle next to the basketball court. Not only hope that students can get benefits and find good goods, but also aim to familiarize students with the process of market economy, learn to do business and start businesses in practice, and provide a platform for students with creative and entrepreneurial ideas to display and sell goods.
IMART creative market
In July, 2006, IMART Creative Market sponsored by City Pictorial is a large-scale creative exchange platform for young people in China. IMART means: I am an artist (everyone is an artist). Creative market is an experimental platform for generating creativity and commercializing creative works. It advocates giving creativity an outlet and creativity will be rewarded. By the participants in the form of stalls selling creative works. Participants include local creative masters and amateurs. Creative works are required to be original, and the variety category is not limited. From 2006 to 2008, more than 40 creative fairs were held in Beijing, Shanghai, Guangzhou, Suzhou, Xiamen, Hangzhou, Chongqing, Xi, Wuhan, Shenzhen and other cities. This is the earliest and most influential event of its kind in China.
Small balcony flea market
Le Petit Balcon small balcony life house is a dreamy blue corner shop, with a faint French country style, where sisters can gather for afternoon tea. It is located in Xiheng Street, Tianhe Sports, Guangzhou. There are herbal tea and all kinds of delicious black tea brought back from Sri Lanka by the shopkeeper, as well as healthy handmade cakes made by ourselves. The store sells clothes of two local original brands of literature and art, and Xiamen original brand tea, which is most suitable for young people. The monthly flea market has become a gathering place for young people in Guangzhou. At present, many flea markets have been held, such as Christmas, New Year, rainbow, retro, daydreaming, summer of fresh fruit and so on.
You Yan Shi ti creative market
Founded by design studio MUTOMSTUDIO in August 20 13, it is quite famous in China. The word "things with eyes" is transliterated from the dialect of cities in the Yangtze River Delta region, which means: there are some things. The eye-catching creative market is held once a month, and each market will be accompanied by a distinctive creative theme, which will live up to the essence of market creativity. From August 20 13 to June 20 14, six expositions were held: the first free creative exposition with eyes, the ninth creative exposition with eyes, the lunar landing of Xinzhi-8, and the creative exposition with eyes 10.65438+. Creative market with eyes 1 1.24 moving circus, creative market with eyes 12.28 Frankenstein mystery, creative market with eyes1.18-1.
Cool Street Creative Animation Market-Since its establishment in July 2008, there has been a market activity once a month, and the main venue is in Hangzhou, Zhejiang. Since 2009, 2065438+2004 has covered Shanghai, Guangzhou, Xiamen, Fuzhou, Nanjing, Shaoxing and Tonglu.
Calm sales, calm thinking and the coolest ideas are listed here. Your creative products will usher in the first stop of listing here, and will be integrated into the industrial chain through appreciation, pricing and circulation, which is inseparable from our daily life. Cool Street is such a novel gathering place.
In our imagination, this street can take many forms, which can be a physical street, a network street, and finally a creative street in our mind, including everything between creativity and life.
Crazy Fruit Creative Market-Crazy Fruit Creative Market has great influence all over the country. Since its establishment in 2006, it has organized many creative market activities all over the country. More importantly, Crazy Fruit is the earliest successful case of creative market industrialization in China. It pioneered the service mode of "renting a box to sell ideas" and turned the creative market into a shopping mall. Its crazy fruit shop has covered all major cities in China. Because of the beautiful sales performance, it attracted a large number of original designers from all over the country to enter the crazy fruit shop and consign their works. Driven by shops and activities, Crazy Fruit Network has also become the largest online community of original designers in China, with nearly100000 registered designers.
25 Moses Creative Market -25 Moses is a creative market network platform built by mainland college students' groups, and its online platform displays and collects all kinds of creative items. It is very popular with young people on most campuses.
DESIGNMAP Creative Productivity-In the form of online creative market, many creative youths come together to create their own multi-dimensional exhibition space. Provide you with online and offline communication space and success opportunities, and work with you to turn creativity into productivity, and gain something while creating.
Lobomart, a radish market in Nanjing, was founded by Nanjing designers and some fans. Take root in Nanjing, focus on original handicrafts and guide handicrafts to become a way of life. Design exhibition, activity planning, manual training, original sales. I hope to pass on some technologies of the older generation.
Taiwan Province Art Market Association-Taiwan Province Art and Lifestyle Association, where the introduction of creative culture and market information in Taiwan Province Province are concentrated!
CN-IMART China Creative Market is mainly a platform that includes domestic designers and creative stall owners, and integrates the relationship among stall owners, markets and music festivals.
Taiyuan university of technology college students creative market
Taiyuan University of Technology's creative market for college students has been open for three years. College students not only "show" their own ideas-egg carvings, porcelain jewelry, boat-shaped air humidifiers made of discarded beverage covers ... but also "show" their spiritual world.
On May 17, more than 5,000 creative works created by students of Taiyuan University of Technology were exhibited and sold in the market. The third open market set a "strict rule": all products must be made by students themselves. Students voluntarily sign up for the market, which has original elements for the requirements of commodity access in the market, and guides students to understand the essence and function of creativity.
The society has always criticized college students for their poor practical ability and lack of innovative spirit, while the creative market of college students has given a "response" to apply what they have learned.
Recently, I interviewed several college students "stall owners" who performed well in the creative market and asked them to talk about the bitterness behind creativity.
An egg sculpture takes half a month.
Producer: Luan Sales: 4,800 yuan
"The market positioning is still not accurate enough, otherwise it will sell more." Luan Liangliang summed up the gains and losses, saying that the price is a bit high, and an egg sculpture is around 400 yuan, which many students can't afford. If it is in the off-campus market, it is still very competitive. Carve a beautiful pattern on the eggshell, and then seal it with a transparent glass cover ... an egg carving art is completed. It's simple to say, but the production needs enough patience and care. If you are not careful, the egg carving will be "smashed to pieces". Luan Liangliang is completely self-taught. She read the works of old artists on the Internet and copied them. After three years, thousands of eggs and duck eggs have become victims. "Only in this way can I say that I have mastered a little craft." "The hardest thing is to get the egg white out of the egg. This process has seriously hindered production efficiency. " At first, he made a triangular hole in the eggshell, assuming that the egg white and yolk could flow out, which basically failed. I thought of sucking with a needle. "An egg has to be tossed for more than an hour." Finally, he thought of pushing air into the egg with a needle, and the effect was not bad; Later, it was changed to a pump for inflating balloons, and finally a modified air gun. "It took three years to solve this problem."
An egg sculpture takes half a month to complete, because the eggshell must be specially treated, otherwise it will stink due to corrosion in a few days. "I washed it with clear water at first, but it was kept for a short time. Later, I transferred to the school hospital, cleaned it with alcohol from there, and then refrigerated it at the temperature of 10 to 15 degrees Celsius for half a month, which basically solved the problem. " At this time, Luan can put more energy into art design.
"I study oil painting, and a lot of inspiration will be used in egg carving. I really enjoy the seemingly boring process of others. " He is never tired of egg carving, and one of the dragon's works is his favorite, because it is a "masterpiece" since he learned to make egg carving, and it is a testimony that he has overcome many difficulties.
For him, the biggest gain from participating in the college student market is not how much money he earned, but the motivation to stick to it, and at the same time, he found some shortcomings. Luan Liangliang said that he now plans to find two or three like-minded students and open an art egg carving studio after graduation.
For a high-quality product, I went to Jingdezhen to learn from my teacher.
Producer: Zhou Xuelian team sales: 20,000 yuan.
Half-moon-shaped ceramic pendants are the best-selling products on Zhou Xuelian's team booth, and the ceramic ornaments made by her and several classmates have become the "darlings" in the creative market. "In two days, our sales volume reached 20,000, and we can have such achievements. First, things are in line with students' aesthetics, and second, they are cheap. " Zhou Xue Lian and her classmates have been relishing the joy of success.
More than 120 pieces of ceramic works were launched in the market this time. "The price of ceramic tea set is 1000 yuan, which was booked as soon as it opened. Many people also asked if they could do more. " Zhou Xuelian introduced that the completion of a ceramic work requires more than a dozen processes, from mud kneading, air drying, embryo cutting to final firing and polishing. If one link is not suitable, the whole work will be wasted.
In order to learn the essence of ceramic firing technology, Zhou Xuelian also went to Jingdezhen to learn from a teacher. "Our school has a training base in Jingdezhen. In seven weeks, I transferred to several factories and went to the workshop to learn from the master. " She thinks there are differences in ceramic technology between the south and the north, so we should learn from each other.
Ceramic design and production will be Zhou Xuelian's future livelihood. This success gave her great confidence. "I am still a student. The knowledge I learned at school and some practical operations can't cope with the current market. I must go out." When she participated in the creative market, she found some problems. "We just make our favorite designs and patterns into products without considering them from the consumer's point of view, which is very limited. This sales performance is good, largely because the consumers we face are also students, and their aesthetics are consistent. If you go to the off-campus market, the result is hard to predict. " In addition, the organization of the sales process is also flawed, and there is also the embarrassment of forgetting to collect money after selling the products. "It's not that the buyer is dishonest, but because the scene is too hot, several students are just struggling to cope and forget the division of labor. Sales can only explain one aspect of this practice, and finding shortcomings is the most valuable. "
Zhou Xue Lian said that after graduation, they may have to start their own businesses and serve as producers, sellers and managers. This practice can help them avoid detours and provide valuable experience for becoming an all-round entrepreneur.
Tibetan students occupy the market with characteristics
Producer: Tenzin Sangbu Team Sales: about 10,000 yuan.
In the creative market, college students tap their potential to attract business, and some product ideas come from their majors, such as simulation models made by students majoring in material molding, which are presented one by one in Sydney Bridge and the White House. Other products have played "special cards", and Tibetan students have launched exhibition areas with Tibetan characteristics, which are very popular. "We brought raw materials from our hometown and made all kinds of ornaments and jewelry with Tibetan characteristics, which the students liked very much." The stone beads made by Tibetan students, such as Tenzin Sangbu, sold out quickly. Some were made in 50 yuan and some were 100 yuan ... "These are all woven and made by ourselves according to the customs of our hometown, which are not only beautiful and generous, but also difficult to see such pure things in the off-campus market." Tenzin Sambu said that many students are willing to learn about Tibetan customs. They come to Shanxi to go to school, and at the same time let the students around them know the local customs of their hometown. Participating in the creative market is also a kind of publicity for their hometown culture. Their marketing method of combining goods with customized culture has become a bright spot in the creative market and a well-behaved stall.
Tenzin Sangbu and several Tibetan students said that they just started making these products to participate in the creative market, but they didn't expect such an effect. The purpose was simple, but in the end it was very rewarding. Although the production of goods is relatively elementary, the most important thing is that they have carried out a marketing war, which is not learned in school classrooms. Characteristic is one of the "know-how" in commercial warfare. If they come back next year, they will bring more raw materials from their hometown and make more distinctive products.