Introduction of playboy brand
Playboy's products are of good quality, good service attitude and high technical ability. The company has been established for a long time and has rich experience, and its finished products have good effects and a wide range of products.
Playboy style is more formal, suitable for young men in their thirties. Playboy is the brand and English name of Playboy Enterprise International Co., Ltd.
As a foreign brand, Playboy's main market positioning is mainly domestic men's wear. As for brand positioning, it is mainly based on men's mid-range price. Playboy's clothing type will still be mainly casual men's wear.
However, this casual men's wear will be more mature in age. However, because the trend is getting younger and younger, Playboy has also begun to design young casual wear and online celebrity casual wear in the design of brand clothing.