August 15 Mid-Autumn Festival Activity Plan 1 Event Theme:
Similar year after year, this year's Mid-Autumn Festival is quite different.
Activity time:
September 15 to June 10 (National Day, Mid-Autumn Festival)
Activity creativity:
Mid-Autumn Festival is a traditional grand festival and the beginning of the peak season in the second half of the year, which is extremely important. Its main feature is the profound meaning of reunion. How to do a good job in commodity sales (mainly moon cakes and gifts) and brand promotion in this festival is the key to improve the overall sales in the second half of the year. This activity seized the sentiment, courtesy and righteousness of the Mid-Autumn Festival, and hyped goods with sentiment and courtesy as the appeal point, which further deepened the brand and greatly improved the sales of goods.
Programme of activities:
The bright moon sends acacia, and the food conveys the truth.
From September 15 to1October 6 10, the purchasing department strives to taste some gifts for free, and at the same time strives to display the Mid-Autumn Festival moon cakes in bulk. The gift moon cakes are placed in a conspicuous place on the first floor to reflect the theme and attraction of the event, and various gift combinations are made according to the actual consumption situation in Huizhou. Commodity display pays attention to skills and aesthetics, and makes full use of the combination of lighting and color to strengthen the atmosphere of the store, with the cooperation of the planning department.
(Note: The planning department will arrange the activity atmosphere inside and outside the store or provide it by merchants, and arrange some holiday greetings and poems with strong cultural atmosphere in a reasonable position to reflect the cultural taste of the enterprise and make customers have the desire to buy when they enter the store. )
Blow out music, blow out a big color TV:
I-word duration
During the period from September 15 to 10/6 10, customers who buy moon cakes or gifts at least 39.80 yuan at one time (except special moon cakes and gift combinations) will get the scratch prize.
The first prize is a 29-inch color TV, and the corresponding picture reads: Happy Mid-Autumn Festival birthday.
The second prize is a beautiful vcd, and the corresponding picture reads: The moon sends acacia.
The third prize is a small household appliance, corresponding to the picture: the Goddess Chang'e flying to the moon.
The general prize is a moon cake or the corresponding ordering picture: Times Department Store logo.
Two color TV sets 1500 yuan/TV.
6 sets of Vcd6 120 yuan/set.
Small household appliances 12 60 yuan/unit or so.
8000 moon cakes, 1 yuan/piece.
Make XX0 prize lists.
Give mooncakes in the Mid-Autumn Festival, and try them first:
From September 15 to 10/6 10, customers who come to our store to shop all over 49 yuan will receive one moon cake and two from 89 yuan. How do you think? Try it yourself first. One ticket is limited to two.
(Note: The purchasing department will strive for certain resources to be distributed by the store as gifts. )
Family reunion:
65438+1Mid-Autumn Festival performance on the evening of 5th or 6th October, jointly organized by "mooncake supplier".
Before that, please pay close attention to all the information about moon cakes in Time Department Store, and then watch the wonderful holiday on-site answering questions to win the moon cake gift prize worth 268 yuan. What are you waiting for? Hurry up and act!
(Note: The Planning Department will contact the most famous performance company in Huizhou to perform, and work with suppliers to design some questions that are conducive to brand promotion and moon cake sales, so that customers can answer questions on the spot to deepen their impressions, stimulate their desire to buy, and make major publicity for moon cakes. The Purchasing Department will strive for moon cake suppliers to do several promotional performances of literary goods. Time Department Store will provide the following support:
1, giving priority to the stacking position of the first-level magnetic points of the commodity display.
2. Free pop support inside and outside the venue.
3. The live broadcast will be rolled all day.
4. Nomination for on-site inkjet advertising production.
5. The stage background design should indicate the brand name.
6. Advertising layout with special atmosphere in the venue.
At the same time, it is suggested that all moon cake suppliers do some gift group purchase promotion accordingly, such as: 15% discount on the purchase of moon cake gift boxes above XX yuan, and a box of Mid-Autumn Festival gifts worth 388 yuan above 5,000 yuan. And the purchasing department of Times Department Store will negotiate with alcohol and tobacco, jointly sell some gifts, expand the display space on dm to do activities, and increase the sales of Mid-Autumn moon cakes.
Good gifts for relatives, Mid-Autumn Festival gift exhibition:
September1May-June 16, the exquisite Mid-Autumn Festival ceremony and gourmet moon cake exhibition on the first floor of Times Department Store are ideal for you to buy gifts in the Mid-Autumn Festival.
(Note: The purchasing department will strive for suppliers, and the store will display Mid-Autumn moon cakes and gifts in advance to strengthen the festive atmosphere, and plans to make the atmosphere in the store more attractive. )
Activity publicity
Banner 10: commodity promotion, holiday greetings
Content of the text: Every time I miss my relatives in the festive season, gifts are in the new era. Moon cake exhibition.
Huge advertisement: September 15 to June 10.
Text: September15-1October 6 18, moon cake sale in Time Department Store, Mid-Autumn Festival gift exhibition, more affordable and more pleasant. Please go to Time Department Store.
Dm product news: September 15 to June 16.
The production requirements of dm this time are relatively more in place than usual. First of all, the number increased to XX0 copies. Second, the whole atmosphere highlights commodities and moon cakes with high cultural taste, from which you can publish some ways to eat moon cakes and interesting Mid-Autumn stories to increase their readability and durability. Please purchase and strive to make a full-page Mid-Autumn Festival column focusing on moon cakes and gift combinations.
Tv advertisement: 65438+ 10. On the 5th and 6th of October, * * * celebrates festivals and traditional festivals.
The moon cake exhibition in Times Department Store is tasteful, upscale and more affordable. Time Department Store wishes Huizhou people a happy Mid-Autumn Festival and a happy family.
Mid-Autumn Festival * * * Enjoy a cultural feast:
From calligraphy celebrities, they have made great contributions on the spot, and now they love the cultural ceremony of Mid-Autumn Festival. If you buy 208 yuan, you can also get a first-class masterpiece with collection and appreciation value.
Activity publicity expenses budget:
Banners: 20 banners, each around 90 yuan, * * * RMB 1800.
TV commercial: Flying word every night in 300 yuan, two nights in 600 yuan.
Dm News: 10000 copies, each about 0.50 yuan, each 5000 yuan.
Scratch cards: XX cards, each at 0.05 yuan, 1000 yuan.
Kt board, stacking and typesetting each 60 yuan, eight 480 yuan.
The total is 8880 yuan
Times department store planning bu
Sunday, July 30th, XX
Leader's answer: _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
Comparison 3:
Times department store solemnly promises customers that it will never sell fake and inferior products, and will return them if it is not satisfied.
Compare prices:
Times department store will carry out the low price to the end, which has more price advantage and more value-added shopping.
We never advertise our lowest price because consumers are wise.
We won't lower the price of some goods, we will announce the lowest price of the whole audience, because consumers are wise.
We only do one thing, that is, lower the price a little and then lower it a little, carry it out to the end, and create a low-price era.
August 15 Mid-Autumn Festival Activity Program 21. Purpose:
1. Learn about the name, origin and customs of Mid-Autumn Festival.
2. Through understanding the customs and habits of Mid-Autumn Festival in hometown, inspire students to love their hometown and motherland, and experience family happiness and happy life.
3. Through the understanding of festivals, let students feel the characteristics of China culture.
4. Cultivate students' ability to collect, collate, compare, analyze and use information, as well as language generalization and expression.
Second, the activity preparation:
Divide the students into six groups and collect the festivals, customs and habits of the Mid-Autumn Festival all over the country, as well as the relevant materials of the Mid-Autumn Festival.
The first stage: activity preparation
1. Collect the names, origins, riddles and legends of Mid-Autumn Festival.
2. Investigate and visit the elders around you to understand the customs and habits of Mid-Autumn Festival in my hometown.
The second stage: enter the activity in the form of class meeting.
First, situational introduction
Second, enter the theme of the activity and exchange feelings. The first theme: Mid-Autumn Festival 1, the origin of Mid-Autumn Festival 2, the legends and folk stories of Mid-Autumn Festival 3, how much do you know about Mid-Autumn Festival poetry?
The second theme: Mid-Autumn Festival practical activities
1, unique design, exquisite XXX moon cake pattern.
Step 2 hold a moon cake banquet
Third, discuss the Mid-Autumn Festival activity plan.
The Mid-Autumn Festival is coming. Do you have any ideas? Talk about how to spend the Mid-Autumn Festival this year.
2. Communication between students.
Third, summary:
August 15 Mid-Autumn Festival Activity Plan III. Activity Time:
20xx Mid-Autumn Festival
Second, the venue:
Xx square
Third, the theme of the event:
Carry forward Chinese traditional culture, enrich students' campus life, promote exchanges and communication between students, and create a warm feeling of taking school as home.
Fourth, the significance of the event:
This activity focuses on brewing family atmosphere and style, explaining the connotation and details of Mid-Autumn Festival, promoting China traditional culture, inspiring students' patriotic enthusiasm, touching students' love for the profound culture of the motherland, allowing them to integrate into it in the fastest and most natural way, and deeply feeling the warmth and affection of campus family xx.
Verb (short for verb) activity:
1, the masked ball xx will arrange a dance as the opening program, preferably a traditional Chinese dance, and the actors will wear their own masks before taking the stage. After the dance, we moved on to the next step ―― everyone in the world knows this gentleman. The dancers stay on the stage, and the audience will point out who is behind the mask. One of the rules is that the object cannot be a roommate. You can guess the material reward of the opposite sex in his class. Finally, take off the mask and reveal the true face of Lushan Mountain. The winner is the person who pretends to be the most successful in guessing, that is, the guessing process is the most bumpy and tortuous, and the host will give material rewards (either fruit or moon cakes, which can be mastered flexibly). Note: In principle, students participate voluntarily and bring their own masks (which can be made by themselves). This program can not only create a festive atmosphere, but also promote the traditional culture of China, and at the same time enhance the mutual exchange and understanding among students.
2.xx Mike Crazy xx informs every student in advance to learn an English song or translate a pop song (only the climax part is needed). Two classes started a K-song contest. Players from each liner genre took the stage to sing, and the class with a large number of players was the winner. The host gave oral praise and cheered a privilege.
3, my style (drama performance xx)xx plays should be written in English, with the family or dormitory as the background, such as "I love my family" and "Northeast People". The theme is to highlight the school as well as our home, and the plot should take "Mid-Autumn Night, everyone is not lonely" as the main line, highlighting the friendship, affection, unity and harmony atmosphere in the dormitory and even the whole class. The most important thing is to use English in this play, so that everyone can feel fun and practice their spoken English at the same time, so as to achieve the purpose of entertaining.
4.xxiq (Interactive solution to riddles on lanterns). First prepare prizes (fruits, moon cakes, sweets, etc.). ), put the following riddles into cartons and have a game between the two classes. Each class sends representatives to draw riddles for each other, and each class guesses five riddles to decide the winner. If there is a draw, it will last until the outcome is decided. Prizes are awarded by the host, and each riddle will be rewarded accordingly. Finally, give the winner the privilege of cheering as the winner's proudest trophy. (The riddle is attached)
5, xx steals the day, xx (word replacement) xx prepares a passage for participants to replace one of the words or words with the word "Mid-Autumn Festival" when reading aloud. Students volunteer to participate, and the host will time each participant, and the fastest one will be the winner. For example, "When Wen Jing called, I was sleeping happily in my bed, jumping from one side to the other, feeling that my bed was the whole world. Actually, my bed is really big. I only have two hobbies, watching movies and sleeping. If someone doesn't let me sleep when I'm exhausted, it's better to chop me to death. I'll be grateful to tears. So of course, I made the bed so comfortable. I once told my mother that I would carry it when I got married. " You can read the words "I" and "De" as "Mid-Autumn Festival".
6.xx Ghost Blowing Lamp xx randomly selects six students according to their student numbers (it is best to participate voluntarily). Every two students form a group, and two students in each group stand face to face. The host lit a candle and stood between the two participants. Two students started English situational dialogue until the candle was blown out. Breathing sounds such as "putting" and "apple" can blow out candles. The stage lights in the program can be dimmed, and a candle blown out in the dark can even render a horrible atmosphere, so this program is called "Ghost Blowing Lights". (Note that some students are responsible for restoring the lights in time. )
7. Every holiday season, xx randomly selects four students according to their student numbers or other ways, and asks them to call home in full view, say what they want to say most at this time, and send the warmest greetings and blessings to the whole family. Whoever can impress the students the most will win. Considering that two classes are not good referees, five students can be selected as referees first.
8, xx classic confrontation xx two classes play a song, just like when military training, choose the classmates of the other class as the target to put pressure on them to perform on stage and entertain everyone. If there is a teacher present, the teacher is the first target.
9, xx can not tell the secret xx host lit a candle, symbolizing the Mid-Autumn Moon, put out all the lights in the classroom, and kept the room absolutely quiet. Everyone prays for their loved ones and those who love themselves against the "moon" in their hearts, and the time is about 10 to 15 seconds. This activity is to cultivate everyone's love. Because it is the most sacred prayer and blessing in the heart, it is named "unspeakable secret".
10, xx We are all family. Xx ended the program in the form of chorus, singing everyone's common aspiration. The host drew up several songs, such as Friends by Emil Wakin Chau and Your deskmate by Lao Lang, and finally everyone decided which one to sing. After the chorus, the host announced the end of the party.
August 15 Mid-Autumn Festival Activity Plan 4 I. Theme of the event
Mid-Autumn Festival theme activity of "Full Moon Mid-Autumn Festival"
Second, the purpose of the activity
Mid-Autumn Festival is the second largest traditional festival in China after Spring Festival. On this day, the moon is bright and the family is reunited, so it is also called "Reunion Festival". In this sweet-scented osmanthus season, with the upcoming Mid-Autumn Festival, we gather together with surging passion to form a big family, to create a warm home for students who can't go home for various reasons and feel the happiness of the Mid-Autumn Festival. To this end, our hospital will hold the Mid-Autumn Festival theme activity of "Full Moon Reunion".
Third, the activity time
Fourth, the active object.
All students in Grade 09 and Grade 10 of the School of Chemistry and Materials Science (voluntary participation) can invite counselors or other teachers to participate according to the actual situation.
Verb (abbreviation for verb) budget
Event-related materials printing and prize purchase: 350 yuan.
Activity of intransitive verbs
(1) Preparation before the event:
1. Registration statistics: In order to get more students involved, the class committee informed each class during the break.
2. Activity preparation: form a jury and buy the items needed for the activity.
3. Site preparation: the open space next to the building (in front of the art building)
(ii) Activities:
1, the host gave a holiday message;
2. Literary performances (self-recommended program performances);
3. Talk about the Mid-Autumn Festival in my hometown: On the spot, please ask students from different places to talk about the local Mid-Autumn Festival customs and folk customs.
4, interactive games:
(1) You speak dialect, and I'll guess.
Every time a classmate is invited to the stage, the host will tell him a sentence, which is spoken by the classmate in dialect. The students in the audience guess and give a lottery ticket with the correct answer. If no one guesses, give it to that classmate.
(2) the definition of happiness "7"
The students at the scene form a circle hand in hand, counting from one of them. When the mantissa is 7, it is a multiple of 7, and the number of digits is 7 (18: 8—1= 7; 25: 2+5 = 7) Jump over, and those who make a mistake will be punished (singing, telling jokes, etc. ).
(3) Guess the Mid-Autumn Lantern riddle
There will be riddles for everyone to guess. Students will check with the staff what they can guess from the riddle. If they are right, they will get a lottery ticket. Each student at the scene can only write one riddle at most.
(4) Kick down the bridge and bridge it.
A. Four people in each group are free to combine, and the starting group holds five "carpets".
B, the first player pushes the carpet forward, and the fourth player keeps passing the carpet behind him to the first player. Four people walk 30 meters on the carpet, and the distance is 30 meters. Ask their feet not to touch the ground, bypass obstacles and return to the starting point. When all four people crossed the border, the other team came back in the same way with the carpet, and the first person to reach the starting point won.
Competition rules:
(1) The team members prepare outside the starting line. When all the runners in one group reach the finish line, the other group can't start the relay.
(2) As long as the foot touches the ground in the game, it is regarded as a foul. And increase the game time according to the number of touchdowns.
(3) None of the winning teams won the lottery.
(5) Hold up a sky that belongs to us.
A. Divide the players into several groups, with eight people in each group.
B, let each group face the center of the circle.
C. After each group stands in a circle, the team leader will draw lots to decide the tasks that the group needs to complete.
For example, eight students form a circle first, and the captain shouts: Five legs, and eight students can only stand on the ground with five legs.
D, the best match, each person can get a lottery ticket.
(5) Ultimate Lottery
Students who win lottery tickets in the above games can participate in the ultimate lottery (each lottery ticket can only participate in one lottery).
August 15 Mid-Autumn Festival Activity Program 5 I. Purpose of the activity
Through Mid-Autumn Festival promotional activities and advertising, on the one hand, it can gather popularity, stimulate consumption, increase sales revenue and profits, on the other hand, it can leave a good impression on consumers, strengthen the confidence of consumers and employees in xxx restaurant, enhance brand awareness and reputation, and affect consumers' brand loyalty.
Second, the theme of the event
"The Mid-Autumn Festival is full moon, and there are people in the world at this time." xxx helps you contact your family.
Third, the activity time
The exact time is to be determined
Four. Activity content
1, guess the activity on the spot
A lantern riddle area was specially set up, and a lantern (red light) cage with riddles was hung on the activity site. All riddles are not difficult, as long as the guesser can get a coupon of xx yuan.
During the activity, 10 riddles can be displayed every day, and 20 riddles can be displayed during the Mid-Autumn Festival.
Lantern riddles are small woodcut cards, about the size of amulets, with simple appearance and collection value. On the one hand, it is the signboard of xxx restaurant, on the other hand, it is a riddle. If the guests guess correctly, they can take it down and send it to the prize-winning office, while the riddle card is wrapped in a red sachet and given to the guests. (xxx logo is also printed on the outside of the sachet)
2. Giant moon cakes
Make a moon cake with a diameter of 2 meters, put it in the lobby for publicity, and distribute it to all guests on August 15.
Prepare cameras and printers, and provide services if guests want to take photos with giant moon cakes or theme layout areas. Guests who spend more than xxx yuan take a group photo for free, and other guests charge X yuan each time.
Contact the production of giant moon cakes in advance. If this restaurant can't do it, you can contact other places as a sales promotion point.
Giant moon cakes should have an auspicious name, and the specific name can be collected from the society and hyped by newspapers. It is confirmed that the adopter can get a table of reunion dinner on August 15 provided by xxx, which is worth xxx yuan.
After 7: 00 pm on August 15, all guests who spend money in the restaurant can participate in the appreciation of giant moon cakes. Restaurant executives, employees and guests held a cake-cutting ceremony and delivered it to customers. Guests who cut cakes can also wait for an honor and personally give their own cut cakes to family and friends to express their affection.
Step 3 send peace
Set up a Mid-Autumn Festival theme area in the dining hall, with the moon, rabbits, Chang 'e, WU GANG, osmanthus trees and other themes as the layout. The production material is foam and other items, which are surrounded by the concierge bar and cannot be close.
Amulets are hung on the decorative osmanthus trees in the hall, symbolizing peace, reunion and preciousness. Amulets made of HongLing and Xiao Mu cards are novel in shape and have their own characteristics. All guests dining in the restaurant can choose a favorite amulet and give it to their family and friends, wishing them peace and happiness.
Give one amulet to each table and sell it for xx yuan if necessary.
4. Family reunion dinner
The chef will introduce the set meal of the family reunion dinner on August 15, and the price ranges from RMB xxxx to RMB xxxx (depending on the actual situation of the restaurant).
During the event, all guests who book a reunion dinner set below xxx yuan in catering will be given a free fruit bowl, take a photo with the restaurant set and get a riddle on the lantern for free.
During the event, all guests who book a family reunion dinner set of over xxx yuan in catering will be given a luxury fruit bowl and a box of xxx moon cake gift boxes for free, and they can take photos with the scenery in the restaurant and get a riddle on the lantern for free.
During the event, guests who book a family reunion dinner package with a price exceeding xxxx yuan will be given a luxury fruit bowl and a luxury xxx moon cake gift box for free, and will be given a free photo with the scenery in the restaurant, a riddle on the lantern and a blessing lantern by hand.
5, couple banquet
The chef will introduce the menu of the couple banquet on August 15, ranging from xxx yuan to-XXXX (depending on the actual situation of the restaurant).
Guests who book a couple banquet package will receive a free fruit bowl, a free photo with the restaurant set and a free solve riddles on the lanterns.
I. Activity objectives
1. Appreciate the song, and initially understand and feel the content of the song and the emotions expressed.
2. Try to express your understanding of this song with sounds and actions.
Second, the activity preparation
1. Audio of the song "Grandpa hits me with moon cakes", mobile phone or computer, speaker.
2. Situational performance: "I spent the Mid-Autumn Festival with my grandfather".
Third, the activity process
1. Enjoy the songs and feel the emotions expressed by the songs.
★ Description: How do you feel after listening to this song?
2. Appreciate the song again and feel the content of the song initially.
Description: Let's listen carefully to what is said in the song.
3. Listen to the song while watching the performance to learn more about the content of the song. (Guide the children to feel grandpa's love for the baby during the performance. )
4. Try to express your feelings about this song with sounds and actions.
August 15 Mid-Autumn Festival Activity Plan 6 I. Theme of the event
Someone from the family company-with you tomorrow.
Second, the purpose of the activity
1. Let employees fully show themselves, know themselves and understand the atmosphere of the corporate family during the activities.
2, realize the interaction between leaders and employees, so that workers at all levels of the enterprise can communicate under the same platform.
3. Make effective use of the activity process and its publicity strategy, which is different from previous operations and makes everyone feel the development and progress of the company. At the same time, packaging companies will promote the formation of their external image and internal culture.
4. Let the company people know and discover themselves through the company life show, paving the way for the promotion of behavior identity in the future.
Three. participant
Xx company headquarters and employees of xx company
Fourth, the activity time
XX, xx, xx night.
Verb (abbreviation for verb) activity place
Xx company headquarters canteen
Organizer of intransitive verbs
Xx company
Seven. organizer
Xx planning company
Eight. Activity content
First, the program collection:
1, all departments of the headquarters, each department shall execute at least one procedure; The company has at least three projects.
2. Complete the scheme declaration before 1 1 this Thursday.
The rehearsal will be held this Friday.
4. Program applicants should bring their own accompaniment instruments or stereos.
B, 20xx Mid-Autumn Festival party site.
Relay time allocation:
1, folk music Mid-Autumn Festival propaganda film, a short film as the beginning of the party.
2. The leader speaks. The host introduced the guests and invited Mr. _ _ to give a speech to the employees of _ _ company, and invited everyone to raise their glasses together.
3. Activities selected and reported by each department (specific arrangement to be determined)
Company life show
Description: The purpose of this activity is to let the employees know themselves and realize the importance of paying attention to etiquette during the performance. Today, employees represent a department, and the future represents the image of the whole company, so that the audience can also benefit from it. This activity has strong participation and appreciation.
Each department selects two employees as the image representatives of the department, and prepares 3-4 sets of living clothes, a set of summer clothes, a set of casual clothes, a set of work clothes and a set of clothes designed and matched by the department. Come to this company life show. After the performance, we will invite the audience to comment on it.
5. Competition
Same song.
Invite leaders and employees to work together on a song, and invite three leaders and three employees.
I think, I think, I think.
Invite the staff under the stage to guess an item with five questions, and the right one can take away the prize.
Prizes can be small household appliances, and daily necessities can be small animals or people, mainly to enhance the entertainment effect.
The race was completed by two people, one blindfolded, the other guided him to finish the journey at the finish line, and set some obstacles on the runway, and the team with the shortest time won.
6. Lottery and gift distribution
Nine. Effect prediction
As this activity is a traditional festival organized by the company, it is creative and interactive. As long as it is properly implemented, it can attract the active participation of internal employees and the attention of external enterprises. It is estimated that the actual number of participants in the event can reach more than 600. The employee coverage of the company is expected to reach more than 1/2. At the same time, this activity will help to promote the formation of a new corporate culture, enhance the confidence of employees, show a cordial, United and efficient image to the outside world, and effectively enhance the visibility and reputation of enterprises.
Media communication strategy
1. As the September issue of Company World has been delivered for printing, the advance report will be published in the news center of _ _ company's homepage through online media.
2. Follow-up reports after the activities are carried out, making effective use of the advantages of the company's world and the company's homepage.
3. After the activity is implemented, make news dissemination and submission on the relevant logistics industry websites.
4. After the activity, post pictures and related reports in the canteen. Can take the form of billboards, posters, the scene will be carved into a CD, as publicity materials for corporate image in the future. You can also upload a webpage celebration activity plan.
Advertising media communication strategy:
1. The scheduled execution part shall be sent to all departments in advance (document notice).
2. Poster publicity before the event (it can be used as a preliminary guide for the popularization of poster culture).
3. Say "What do you want to see in the Mid-Autumn Festival, unexpected surprises are waiting for you" in one sentence, and set up news points for reference before the program and film screening are determined, so as to rationalize the internal expansion of corporate culture.
Measures to realize the programme of activities:
1. Contact the branch and invite them as the organizer of this activity, and invite the headquarters as the co-organizer.
2. After negotiation by the organizer, the activity plan will be submitted to relevant departments for approval.
3. Establish a unified implementation planning team, classify the work and implement it to those responsible.
Activity site layout
1, in the design and layout, we must pay attention to the unity of the overall style and the difference of local decoration, that is, keep the logo, background board and main color consistent, make full use of the original conditions on the site, and bring forth the new.
2. The central background consists of a pearl balloon and a thin neon wall, on which the theme of the event and the company's image logo are pasted.
3. On both sides of the central background of the stage, there are screens with white advertising background boards to isolate the layering of the stage, which are mainly used for the projection background wall to work with computer projection equipment.