In 20 10, HOZZS Han Zhesi was named as a fashionable menswear brand in HighStreet, London. It has always been known for its simplicity, fashion, charm and free English style.
20 1 1 year, Guangzhou huazhixu clothing co., ltd introduced HOZZS Han zhesi from Britain to China for the first time. .
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HOZZS Han Zhesi's Brand Positioning and Target Customer Groups
The brand positioning of HOZZS is "New Fashion Men's Wear". New fashion is based on design elements such as casualness, art and style, and it is a pioneering brand benchmark in fashion industry.
The target customers of HOZZS Hanzhesi brand are young white-collar workers, urban office workers, college students, professional fashion men and young artists with psychological age between 25 and 35. Its brand appeal target is a modern fashion group that advocates freedom, positive optimism and has the trend of the times.
Baidu encyclopedia -HOZZS