1. Tourist source problem: If the store is at the intersection of popular department stores with a large flow of people in the city center, if the goods are better, the situation should not be bad; However, if the store is on the main road or street, we should consider the surrounding customers, whether there are children's schools and hospitals, how many children there are in the surrounding communities, and how their spending power is. These must be estimated in advance. For example, there are many elderly people living in the surrounding community, but there are few children. Without the support of customers in your store, I'm afraid this store won't last long.

2, product positioning: if there are many children around, the design positioning problem, the consumption of children around the mid-range community is very different from that around the rich area, you need to grasp it yourself; Commodity prices vary greatly, in addition, there is also the cooperation of storefront decoration.

3. Quantity problem: the first time to distribute goods, it is mainly to make the clothes in the store full, and there is no need to stock more, because it has just opened, and the risk is limited; Generally speaking, in this season, the main stage of clothes alternation in spring and summer, generally 5 square meters can hold 200 clothes, and 30 square meters can reach about 1200 pieces (this is for reference only), so you can know how much the goods are invested by calculating the average price of your products.

4. Seasonal issues: The issues involved are complicated, which are located in the south, middle and north of China, with different geographical locations, different wearing habits and great climate impact. The country is big and the situation is naturally complicated. Now, in the south-central part of China, summer clothes have been put on the shelves in an all-round way, and clothing sales have an obvious advance season of two months. For example, before the arrival of summer, summer clothes gradually entered the peak season in April, reached a climax in May-June, fell in July, and entered the off-season in August; And if it is in the north, because the four seasons in the north are distinct, the longest is winter and summer, so the stocking of autumn and winter clothes can be less and can be handled. Obviously, more summer clothes should be prepared this season.