Prada Chinese name Prada, a famous Italian luxury brand. 193 1 Born in Italy, the brand founder Mario Prada. Prada has a rich product line, providing men's and women's ready-made clothes, leather goods, shoes, glasses and perfume, and providing tailor-made services.

Brand activities

193 1 year, Mario Prada opened his first boutique in Italy, and the Prada brand was born.

From 65438 to 0978, miuccia prada (the granddaughter of Mario Prada) took over Prada and led Prada to a new milestone.

20 1 1, Prada is listed on the Hong Kong Stock Exchange.

20 18 12 and the 20 18 annual (5th1kloc) "Top 500 World Brands" list compiled exclusively by World Brand Lab were announced in New York, USA, and Prada ranked19/kloc.

scope of business

Prada includes men's and women's leather goods, ready-made clothes and footwear products, which combines innovative, exquisite and trendy designs with the unique excellent quality of handmade products. In addition, Prada is also active in the fields of glasses, perfume and mobile phones.

Brand concept

Simple and comfortable "uniform" aesthetic design has always been Prada's brand feature. In the 1990s when minimalism was advocated, Miusia's simple and steady design style became the mainstream of clothing, so Prada's clothing was often inspired by "uniforms" and became one of the representative symbols of minimalist fashion.