Top Ten Sports Brands in the World: Ranking and Value?
Top ten sports brands in the world 1. NIKE Nike (USA 1972) Brand value:102.9 million USD Founder: Philip? Knight's classic advertising slogan: Just do it (Just Do It) Spokesperson: Netscape-roger federer Value Comments: The language of Nike is the language of sports. As long as you have a body, you are an athlete. As long as there are athletes in the world, Nike will continue to grow and develop. 2. Adidas (1948 started in Germany) brand value: about 9.4 billion US dollars. Founder: Adif Dassler Classic Advertising Words: Nothing is impossible (Nothing is impossible) Spokesperson: Football idol-Comments on David Beckham's values: Since its establishment, the basic principle of "Shoe King" has been to explore the market with product technology innovation as the driving force and improve brand awareness. "Function first" and "Best for athletes" are the objective guarantee for the enduring brand of Adidas. 3.puma PUMA (1948, started in Germany) Brand value: 7 1 100 million US dollars Founder: Rudolf Dassler Classic advertising words: Anything is possible (the possibility is negligible) Spokesperson: Ball King-Bailey Value Comments: "Puma" and "Adidas" are two brothers in Germany. My brother Rudolph took Puma as his name, and my brother Adif combined his own name and founded Adidas. Nowadays, "Puma" has become the fastest-growing sports brand, and its casual and fashionable style makes trendy men and women flock to it. 4. The brand value of Reebok (starting from 1895, UK): about USD 4.64 billion. Founder: Joseph Foster's classic slogan: I am who I am (I am who I am) Spokesman: Little Giant-Comments on Yao Ming's Values: Fashion, Modernity and Cool. The main market of Reebok in the past century is women's tight-fitting sportswear, and its unique "cultural" design has won it the reputation of "Queen". It is also one of the clothing brands favored by many female sports brand manufacturers. 5. Brand value of Converse (starting from USA 1908): about1900 million USD. Founder: converse classic advertising words: basketball "postman"-karl malone, Flash-Devon Wade Value Comments: The earliest pair of basketball shoes in the world was made by converse 19655. Now, converse brand has become the spokesperson of basketball shoes. Canvas shoes used to be synonymous with sports and leisure. The unique star interpretation of its products provides an example for many clothing businesses. 6. The brand value of Gerafila (1926, started in Italy): about 102 billion USD. Founder: Gerard Brothers Classic Advertising Words: Artistic Spokesperson of Sports: Beautiful Girl in Tennis-maria sharapova's Value Comments: Philo entered China in 2005, and his golf and sports activities. It is one of the essential products for many agents to choose sports brands. Because, Feila has won the market reputation with its excellent products, extensive uses and novel design. 7. The brand value of Mizuno (1906 started in Japan): about 800 million US dollars. Founder: Mizuno Riiba's classic advertising slogan: Ling Bo is neck and neck, never ending. Spokesperson: A famous golf club-luke donald Value Comments: Japanese Mizuno Co., Ltd. is an Olympic sponsor recognized by the International Olympic Committee. Excellent quality control is the foundation of its products. Combining science and technology with human emotions, we constantly develop new products and strengthen product functions to meet the needs of today's sports enterprises and markets. 8. Brand value of umbro umbro (UK 1924 onwards): about USD 372 million. Founder: Cambricos Brothers Classic Advertising Word: One love Spokesperson: Football Golden Boy-Michael Owen Value Comments: umbro has been developing steadily with the brand concept of focusing on football, and is the most professional football clothing and equipment supplier in the world, with all football-related equipment available. In September 2005, Li Ning Company planned to acquire umbro Company, because having a strong brand means having a golden hill. 9.Kappa Kappa (from 1972, Italy) brand value: about 243 million US dollars. Founder: Bascone Classic Advertising Words: Love Me (Love Me) Spokesperson: Che Wang-michael schumacher Value Comments: Kappa brand, commonly known as "back to back", has a strong romantic brand logo, full of romantic atmosphere. Its brand personality of "sports, fashion, rebellion and sexy" is the first choice for enterprises pursuing taste and unique style. 10. Diadona Diadora (starting from1948, Italy) Brand value: about $654.38+67 million. Founder: Maxillo Daniels classic advertising words: ignite sports passion. Spokesman: Prince of Rome-Francesco Totti Value Comments: "Beckham" in football sportswear. Diadona's jerseys are unique among the painted images of its fans, and it is the only Italian sports shoes and clothing manufacturer adhering to the original Italian style. Its business strategy is to insist on enjoying sportsmanship and life proposition with customers and always convey healthy sportsmanship.