Patagonia is an American outdoor sports brand, which can be called the top brand in the world. Its Chinese name is Patagonia and it has a long history of development. It is said that the founder of Patagonia brand is a blacksmith, and its design concept is also very novel, which conveys the idea of living in harmony with the natural environment of the earth, and at the same time guides people in contemporary life to dare rock climbing and outdoor sports.

Patagonia works very carefully, paying special attention to details. In clothing production, the cotton used is the greenest and most natural ecological cotton in the world, which is completely non-toxic and pollution-free. There are a group of excellent fashion design teams and world-renowned designers behind this fashion design. At the same time, manufacturers continue to carry out technological transformation and innovation, and strive to create powerful clothing. In addition, they are very advanced in clothing promotion and advertising graphic design.

Patagonia design concept:

Patagonia, each of its clothing brands has a brief pattern outlined by the mountain peak, which fully embodies the climbers' love for nature, not only shows the practicality of clothing, but also conveys Patagonia's consciousness of calling on people all over the world to live in harmony with the earth and protect the natural environment. At the same time, Patagonia brand also launched the earth tax charity fund, which used 1% of the annual turnover of store operations to fund global public welfare undertakings, so it is one of the top brands in the world.