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What kind of brand is Issey Miyake?
Although Issey Miyake is not the first internationally recognized Japanese fashion brand, it is rooted in Japanese national concepts, customs and values, and is the best women's clothing brand in the world. His products are popular all over the world, but they show a distinctive Japanese national style. They not only established their international status, but also established Tokyo's status as an international fashion capital. In modeling, he created a deconstructive design style in fashion design. Drawing lessons from the eastern clothing technology and the three-dimensional cutting technology of parcels, the audience will often marvel at the unrestrained creative passion of dancing freely in the structure. In the use of clothing materials, Issey Miyake has also changed the smooth and bright pattern of high fashion and ready-made clothes, and created various texture effects with various materials, such as Japanese rice paper, white cotton cloth, knitted cotton cloth and linen. For him, there are no taboos on clothes. He uses any possible and impossible materials to weave fabrics. He is an adventurer in clothing, constantly improving his avant-garde and bold design image.

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