Nowadays, clothing stores are out of date, and clothing stores operated under ITM mode in Shandong Province have become new favorites, and many traditional clothing stores have been transformed and upgraded to make clothes.

Clothing store is a new format, new occupation and new consumption launched by Shandong ITM model for the transformation and upgrading of clothing retail stores.

ITM model is an industrial model, which has been devoted to the seamless integration of online and offline communication and retail entities for ten years. Because clothing stores must operate on the basis of this model, clothing stores are no different from traditional clothing stores on the surface, but their business philosophy, management framework, employee engagement, business assessment and so on are different from traditional selling stores.

If a traditional clothing store wants to become a clothing store, it must obtain the three rights of ITM mode-namely data authorization, brand trademark authorization and model management authorization-before it can be copied, otherwise it cannot be copied and imitated, because ITM mode is an industrial closed-loop system, just like IOS of Apple's mobile phone operating system. Why is the closed loop closed like Android? Personally, I think this may be the charm of future intellectual property rights!