Second: products and services. You need to describe what your products and services are, what features they have, how your products are different from competitors, and why customers will buy them if they are not special.
Third: the market. It is necessary to know where the target market is, whether to taste existing customers in the existing market or to develop new customers in the new market. Different markets and different customers have different marketing methods. After determining the target, then decide how to go public, promote sales, price, etc. And make a good budget.
Fourth: location. The general company may not have much influence on the location, but if you want to open a store, the location of the store is very important.
Fifth: competition. When starting a business or entering a new market, when a new competitor enters his own market, it is the most labor-saving to do competitive analysis anytime and anywhere. Who are the five closest competitors, what is their business, how similar they are to this business, what they have learned from them and how to do better than them.
Sixth: management. 98% of the failures of small and medium-sized enterprises come from the lack of management, and 45% of them are due to the lack of competitiveness of management. There is no clear solution at present.
Seventh: personnel. It is necessary to consider the personnel demand now, within six months and in the next three years, and specifically consider which professional and technical talents need to be introduced, full-time or part-time, how to calculate the salary, and the personnel cost needed.
Eighth: Financial demand and application. Consider the use of financing funds, working capital turnover, etc. And forecast the income statement, balance sheet and cash flow statement for the next three years.
Extended data:
The quality of business plans often directly affects whether the founders can find partners, obtain funds and other policies to support business plans. It depends on the target, that is, the target of the plan, such as writing it to investors or taking a bank loan. Starting from different purposes, the focus of the plan will be different.
Starting a business is always difficult. There are many college students who have entrepreneurial ideas now, but few have ideas and dare to realize them. The school holds this competition, which helps to stimulate students' entrepreneurial passion. Under the competitive pressure of modern society, we should have the courage to dare to do things, have endless new generations, and make the market economy full of vitality.
Of course, entrepreneurship cannot be blind. College students must have enough detailed plans and courage, calm judgment and unique vision. They are always at the forefront of the times and have the most vitality. Of course, they can't hold back contemporary college students because of these. But to exercise, to work hard, to create a more brilliant new chapter of college students' entrepreneurship in the new century!