1987 Wang Dongxing, Wang Liangxing and Wang Congxing jointly started a business.

20 12, Li Lang set up an international R&D team and embarked on the road of independent research and development. In 20 16, Lilang launched a series of less.

Lilang, founded in 1987, is a menswear brand integrating product design, development, production and marketing.

It owns two main product lines: Li Lang main brand and Li Lang light business series, covering clothing, footwear and accessories.

Extended data:

Corporate honor:

1992 "Li Lang suit" won the title of Fujian famous brand product; 1995 Li Lang (Fujian) fashion co., ltd was established; 1999, the company decided to break through the family enterprise model and set up the joint-stock cooperative system "Li Lang Leisure Factory"; In 2000, it was the first to introduce the new concept of "business leisure"; In 2002, the simple but not simple brand connotation was put forward as the business philosophy of the enterprise.

Invite Mr. Chen to be the brand spokesperson; In 20 12, Li Lang won the "Best Creative Design Award of Brand China Award"; In the same year, Li Lang, as the only winning menswear brand, won three awards: Huazun Award-the most valuable listed company in China menswear industry, Huazun Award-the most fashionable business menswear brand in China, and Huazun Award-the president of the most valuable listed company in China menswear industry.

In 20 13, Li Lang was named "China 500 Most Valuable Brands" in the 10th China 500 Most Valuable Brands List; In 20 16, Li Lang initiated the "simple and fashionable" style for the first time, providing high-quality and high-grade Li Lang light business series for listing. In the same year, Li Lang established the Internet Marketing Center, which officially started the horn of "applying Internet thinking to the retail terminals of physical stores".

In 20 17, Li Lang helped Jinjiang to bid for the 2020 World Middle School Games and the finals of the 20 17 China Football Association Cup (Shanghai Greenland Shenhua, Shanghai Shanghai Shanghai). On March 20 18, Li Lang was selected as a "great country brand" by CCTV. In September, Li Lang was selected into the list of "20 18 Hong Kong Brand Value 100" and the list of "100 China Clothing Innovation Brand Value" with a brand value of 30.509 billion yuan.

References:

Baidu Encyclopedia-Li Lang

Phoenix. com-the latest brand trends in Li Lang.