Current location - Plastic Surgery and Aesthetics Network - Clothing company - Ratio of warehouse to business area
Ratio of warehouse to business area
The area of the store can be divided into three parts: business area, warehouse area and affiliated area. The proportion of area division of each part is influenced by the business scale, customer flow, product category, business scope and other factors of the store. It is very important for retail enterprises to distribute these three parts of the store reasonably to ensure the smooth operation of the store.

Generally speaking, the breakdown of store area is roughly as follows:

1. Business area: the area where goods are displayed and sold, and the area occupied by customers (including customer changing rooms, service facilities, stairs, elevators, bathrooms, restaurants, tea rooms, etc. ).

2. Warehouse area: in-store warehouse area, in-store bulk warehouse area and in-store sales place area.

3. Accessory area: the area occupied by offices, lounges, changing rooms, parking lots, restaurants, bathrooms, stairs, elevators and safety facilities.

According to the above breakdown, generally speaking, the business area should be the main proportion, with the business area of large-scale stores accounting for 60-70% of the total area, and the proportion of open-shelf stores is higher, with the warehouse area and affiliated area accounting for about 15-20% respectively. When arranging the business area, we should ensure the needs of commodity display and sales, improve the utilization rate of business area, and provide convenience for customers to browse and shop. Some shops have set up customers' rest places and certain natural spaces in their business premises, and are equipped with steps or seats for customers to use, which are very popular with consumers.

Large shopping malls are prone to physical and psychological fatigue when shopping because of their high floors, large area and large passenger flow. It is very necessary to have a rest place to relieve fatigue, have a rest, continue browsing and shopping, and realize "one-stop shopping". With the help of indoor gardening, some shops arranged strange rocks in the lobby on the first floor, planted flowers and trees, and introduced fountains and running water to meet people's psychological needs of returning to nature. At the same time, some customers took photos with joy.

In recent years, in order to serve consumers, some store operators have specially set up playgrounds for children, equipped with toys and various game facilities, and appointed special personnel to take care of them, which is convenient for customers with children to shop. Although it occupies some business area, it also brings social benefits that cannot be underestimated.