NOME is a combination of two words "NOME", in which no MEans not following the mainstream and me means self, which conveys the value proposition of "bidding farewell to the past and exploring another new way of life". ?
NOME's Chinese name is "Nomi Home", and the design and research center is set up in Stockholm, Sweden, which is composed of Swedish independent designers and cooperative designers to provide creative support for the brand. NOME focuses on household items, and also deals in clothing, shoes, bags and other categories, covering daily life and integrating R&D, design, supply and sales.
Extended data
NOME design principle
1, obsessed with consumers. Invest and create around the most important needs in people's lives. ?
2. Always persist in innovation. Deepen the contact with consumers in a creative and novel way, and design to respond to potential needs. ?
3. Establish emotional connection. Bring unique inspiration, touch people's hearts, build emotions, create trust, and strive to explore the value pursuit of a new life. ?
4. Extremely pragmatic and realistic. No matter when and where, we will always provide satisfactory products and services, which will bring surprises to people's lives.
NOME official website-Brand Story