At present, I am operating a brand women's clothing store, and I still have a say in joining this piece. Joining a clothing store is nothing more than confirming the following points with the joining company: 1. Joining fee General brand agents will have the franchise fee, and some small and medium-sized brands that have not yet grown up do not need the franchise fee. Before acting as an agent, you need to know whether they charge an initial fee, and if so, how much? Is the joining fee the same for all agents, or is it different according to the region and the size of the store? Please ask clearly, and then learn from other franchisees. The franchise fee is generally non-refundable, which is equivalent to the brand use fee. 2. security deposit. The deposit and the initial fee are different. As far as I know, all brands now charge margin, ranging from 5000 to 20000, and some even higher, but generally not less than 5000. This deposit is the franchisee's assurance to the merchant that he will not do anything that the merchant does not allow during the use of the brand, otherwise the deposit will be deducted once the violation is found. But if there is no violation during the joining period, the money can be returned to you at the end of the contract. 3. The validity period of the contract. At present, the contract is generally signed once a year and will be renewed when it expires. 4. Rate of return. Many brands can be returned. Here, we need to confirm with the merchant whether we can return the goods. If so, what is the ratio and how to return them. Some are 10% of the goods received in the current quarter, and some are 100% returned. This needs clarification. Step 5 get a discount. Women's wear is generally 2.5% to 3.8% discount, and different brands have different discounts. This should also be discussed. In addition, we should also ask the merchants whether they can give support in the event of low discount sales. 6. Problems related to decoration. Is there a unified design, how to decorate, and what help the merchants provide? At present, the basic brands are all package designs, and some decoration expenses can be refunded as soon as they join, and some simply have to pay their own decoration expenses. 7. Problems in operation. Whether there is a supervisor to help adjust the exhibition regularly, whether there is staff training, whether there is advertising support when doing activities, etc. Probably the above aspects, but different brands will have different problems. The purpose of talking is to do the most things with the least money and minimize all expenses, which depends on one's negotiating ability. I wish you an early opening. If you don't understand, you can write privately. I will help you for free, little sister. Thank you! The picture comes from the internet, and the answer comes from personal originality ~
I had this idea before and discussed it with several brands of clothing. First of all, you should look at the consumption and people flow in this place, such as whether there are many young people, whether there are university towns and schools nearby, or whether there are many people working in factories. You should carefully examine these, and then make a type suitable for local consumption according to the situation, and choose your own mainstream brands, such as many schools, so consider more fashionable brands. Then talk to the company about joining. Many franchisees have many discounts. Don't rush to sign the contract, talk slowly, and then find a store to decorate. These general companies have requirements, such as the size and decoration of the store. You can only provide the drawings according to the decoration, and then get the goods. Don't take too much in the early stage. Don't listen to the company's bluff. Another point is to talk to the company. A region cannot have too many franchisees, otherwise it will be considered. The more stores there are, the more competition there will be, and it will be difficult to make money. Some companies just don't consider this. There are only a few franchise stores in a town, and the effect is not good, and the brand is slowly abolished. That's why I didn't say it before. This is probably
I have been in contact with sports brand clothing stores for five years. Some brands have agents to talk to. Some brands without agents can only talk to brand companies directly. Some clothing companies will consider whether you can join in the site selection and clothing store scale. If you want to join each company, you will be required to pay a deposit ranging from 20,000 to 65,438+10,000, depending on the size and location of your store. Some companies will also give you a quotation, telling you how much you must buy every quarter. When you negotiate with the franchisees, they will give you an appropriate discount according to the size and location of your store, and nothing else. If it is a little difficult to open a physical store in recent years, you should consider it clearly.