Timebokan shoes are the brand of Li Ning. Li Ning Company has perfect brand marketing, R&D, design, manufacturing, distribution and sales capabilities, mainly engaged in professional and leisure sports shoes, clothing, equipment and accessories of Li Ning brand. A huge retail distribution network and supply chain management system have been established in China, and the status of e-commerce has been continuously improved to build an e-commerce ecosystem.
Li Ning Brand Introduction
Li Ning brand takes "igniting passion with sports" as its mission, arouses people's desire and strength to break through, devotes itself to building professional sporting goods, and strives to make sports change their lives and pursue a higher level of breakthrough. Li Ning brand adheres to the core concepts of winning dreams, consumer orientation, our culture and breakthrough.
Efforts will be made to build Li Ning Company into a fashionable international first-class professional sports brand which originated in China and is recognized by the world. Li Ning Company adopts the development strategy of "single brand, multi-category and multi-channel", focusing on five core categories of basketball, running, fitness, badminton and sports life.
Brands dig deep into the core competitiveness of products, continue to strengthen the professional sports attributes of brands, increase investment in sports technology research and development and product performance optimization, and strengthen product reputation. At the same time, actively display the creative brand image and accurately capture and refine the trend elements.
Reference to the above content: Baidu Encyclopedia-Li Ning