Children's clothes, referred to as children's clothes, are suitable for children to wear. Including baby clothes, children's clothes, children's clothes, children's clothes, children's clothes and so on. It also includes campus costumes for primary and secondary schools.
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The pattern of domestic children's wear market is roughly that domestic and foreign brands each account for half of the domestic market. Although there are children's wear brands that have performed well in the first, second or third and fourth markets respectively, and there are also regional children's wear brands that are far ahead in each block, the concentration of children's wear brands is still not high.
Children's wear has great room for development. Everyone thinks that children's wear is the last piece of cake in the clothing industry. Many adult shoes and clothing brands have also come in. More adult single product brands switch to children's wear brands, and foreign trade enterprises operate the domestic market in the form of children's wear brands. And the international big-name extended children's wear categories have also entered the domestic market, trying to share a piece of it.
Due to the intensification of competition in the middle and high-grade children's wear market, as well as the improvement of domestic consumption level and the change of domestic consumption concept of children's products, not only the further market segmentation of children's wear brands has begun, but also many enterprises will enter infant or juvenile wear; At the same time, popular children's wear brands may appear, and high-end or even luxury children's wear brands will also emerge as the times require.