The full name of DCShoes is DCSHOECOUSA, which is usually referred to as DC for short. DCShoes is a brand owned by Quiksilver. DC, founded by Ken Brock and Damon Wei in 1993, has exceeded $ 10 in sales in less than 10 year, and its products are distributed in 55 countries. DCShoes' products include men's and women's casual wear, ski shoes and coats, various accessories and children's and toddler's skateboarding shoes.

As one of the cornerstones of its strategy, DC has established a world-class team composed of professional skateboarders, skiers, surfers, BMX and cross-country motorcycle athletes, who have embodied and popularized the brand of DC, developed its unique products and greatly supported its market development.